Front End Developer
City of Rochester, Rochester, Monroe County, New York, 14602, USA
Listed on 2026-07-24
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Software Development
Front End Developer, Web Developer
Role Overview
Role will start as a 6-month contract and extend on contract to be fully remote. If this person converts to FTE they must be able to work in the office 3 days a week in certain locations. Candidates in those locations have priority, but we can consider outside of these hubs.
General PurposeThe Front‑End Marketing Developer supports our client's Conversion Rate Optimization (CRO) and personalization programs through front‑end development, implementation, and quality assurance of website experiments and digital experiences. This role partners closely with CRO strategists, UX designers, UX researchers, analytics teams, and web development teams to develop, test, and optimize experiences that improve conversion rates, customer engagement, and lead generation.
Specific Responsibilities- A/B Test Development and Implementation (40%)
- Build, implement, and maintain A/B tests, multivariate tests, and personalization experiences using Optimizely or similar platforms.
- Develop front‑end code changes using HTML, CSS, and JavaScript to support CRO and optimization initiatives.
- Collaborate with CRO, UX, analytics, and design teams to translate test concepts into functioning digital experiences.
- Ensure experiments are implemented accurately and consistently across browsers, devices, and screen sizes.
- Support experiment launches and monitor performance following deployment.
- Quality Assurance and Testing (20%)
- Conduct thorough QA testing of experiments prior to launch.
- Validate experiment functionality, tracking, and user experience across desktop and mobile devices.
- Troubleshoot and resolve front‑end issues identified during testing and deployment.
- Assist with monitoring live tests to ensure ongoing performance and stability.
- Maintain a high level of attention to detail to ensure accurate implementation of designs and test requirements.
- Website and CMS Support (20%)
- Support website development activities within Drupal CMS.
- Assist with content updates, landing pages, and front‑end enhancements.
- Maintain reusable front‑end components used across optimization initiatives.
- Follow established coding standards and development best practices.
- Collaboration and Optimization (10%)
- Partner with CRO strategists, designers, researchers, analysts, and developers to support the experimentation roadmap.
- Participate in planning sessions and provide technical input on experiment feasibility and implementation approaches.
- Contribute ideas that improve website performance, user experience, and conversion rates.
- Documentation and Process Improvement (10%)
- Document experiment implementations, QA findings, and technical requirements.
- Support the development of testing standards, coding best practices, and optimization processes.
- Identify opportunities to improve efficiency and scalability of experiment development and deployment.
Java script, Front end, Development, Drupal
Top Skills Details- Required
- Minimum 3+ years of experience in front‑end web development in a corporate enterprise organization.
- Experience with HTML, CSS, JavaScript, and responsive web design.
- Experience working in a content management system environment – specifically Drupal.
- Nice to Have
- Experience with Optimizely or another experimentation platform.
- Experience implementing, supporting, or QA testing A/B tests and personalization experiences.
- Experience working with marketing, UX, analytics, or optimization teams.
- Experience supporting digital marketing or lead generation websites.
This is a contract position based out of Rochester, NY.
Pay and BenefitsThe pay range for this position is $45.00 – $60.00 per hour.
Benefits may include:
- Medical, dental & vision
- Critical Illness, Accident, and Hospital
- 401(k) retirement plan – pre‑tax and Roth post‑tax contributions available
- Life insurance (voluntary life & AD&D for employee and dependents)
- Short‑ and long‑term disability
- Health Spending Account (HSA)
- Transportation benefits
- Employee Assistance Program
- Time off / leave (PTO, vacation or sick leave)
This is a fully remote position.
Final date to receive applicationsThis position is anticipated to close on Jul 22, 2026.
Equal Opportunity Employer StatementThe…
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