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Channel Sales Manager - Branded Foodservice Sales (K12

Job in Ontario, San Bernardino County, California, 91764, USA
Listing for: Socket.dev
Full Time position
Listed on 2026-08-22
Job specializations:
  • Sales
    Sales Manager, Business Development
Salary/Wage Range or Industry Benchmark: 115000 - 135000 USD Yearly USD 115000.00 135000.00 YEAR
Job Description & How to Apply Below
Position: Channel Sales Manager - Branded Food service Sales (K12)

Want to learn how to make juice?Lassonde Pappas & Co. is a USLeader in beverage manufacturing dedicated to our team members, customers and consumers satisfaction. We remain committed to our small-town roots and rural values.
Hardworking and caring are qualities that make our teams special. Since 1942, we have been producing delicious products for our customers across the country!

To provide the best for our customers, we focus on building the best team by creating and advancing an inclusive environment amongst our diverse workforce. If you're passionate about customer satisfaction, reliable, and committed to being and doing better, join us!

We value each of our employee’s total wellbeing. To support employees in all stages of their wellness journey, we have a robust benefits program including: medical, dental, and vision coverage options, growth and development potential, along with 401-K, Life & Disability Insurance, PTO, Tuition Reimbursement, Health Fairs, Gym Membership Discounts, and so much more!

Pay Range for this position is: $115,000-$135,000 plus annual bonus, depending on experience and geographical location.

POSITION SUMMARY

The Channel Sales Manager or Sr. Channel Sales Manager, reports directly to the channel lead (Director or VP) and will be responsible to drive case sales volume in the Food service Channel (primarily the K-12 segment) while maintaining and delivering profitability targets established for the customer(s) they are responsible for. The individual will be responsible to handle all day-to-day account duties of managing those accounts as well as identifying issues and problem solving them with other internal stakeholders and leadership.

Primary

Responsibilities include:
  • Drive K12 end-user usage of our Branded products to the K12 and other Food service channel customers throughout the WEST region.
  • Main point of contact/manage a network of brokers responsible for growing and maintaining sales and relationships with both distributor and end user customers in the territory.
  • Attend National, State and Local shows and conferences on behalf of the company as necessary.
  • Manage/facilitate K12 Bid process between all stakeholders (brokers/direct schools/distributors)
  • Budget case and profitability (Net Sales) attainment in assigned customer base (West region)
  • Forecast attainment & forecast accuracy
  • Sales attainment to their direct manager & at times to other functions (i.e. supply chain, commercialization) and other levels of leadership
  • Necessary management of customer pricing action (increases & decreases, commodity-based adjustments, bid/RFP activity)
  • Deduction and promotion/incentive management
  • Work together with other functional teams and sales team members to build culture of collaboration to share best practices, improve through learnings and drive forward the Lassonde Pappas personal competencies
  • Perform other related duties as required and assigned.
EDUCATION AND EXPERIENCE Minimum

Required Qualifications
  • Minimum 2 years sales experience, calling on K12 food service channel, preferably in food & Beverage industry
  • Demonstrated experience managing multiple customers and proficiency in prioritization and task management
  • Experience managing people and balancing self-sales support functions OR directing responsibilities of shared sales support
  • Bachelor's Degree preferred
  • Ability to effectively interact, engage and communicate with internal and external customers
  • Strong communication, analytical, and negotiation/influencing skills
  • Must have proven business management and broker management experience
  • Minimum 20% travel required
  • Working knowledge of Excel and other Microsoft Office programs
  • Excellent verbal and written communication skills
Additional

Preferred Qualifications
  • Proven organizational skills.
  • Consultative, influential, strategic thinking and problem-solving skills.
PHYSICAL REQUIREMENTS & WORKING CONDITIONS

This position requires sufficient physical ability to work in a typical office setting, driving a motor vehicle and occasionally working in the field.

FREQUENT: sitting, upward and downward flexion of neck; fine finger dexterity and light to moderate finger pressure to include extended periods of keyboard and mouse use, side-to-side turning of neck, walking, standing, bending and stooping, pushing/pulling, twisting at waist, moderate wrist torque to twist equipment knobs and dials.

OCCASIONAL: squatting, kneeling, reach above and at shoulder height, moderate grasp to manipulate reference books and manuals; lifting objects weighing 20 - 35 lbs. from below waist to above shoulders and transporting distances up to 50 feet.

This job description is not intended to contain a comprehensive list of the responsibilities that are required to successfully perform in this position. Other duties as assigned are part of every job description. The conditions herein are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to…

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