Communications Specialist

LSCO is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including and as it pertains to pregnancy and wages), national origin, disability, age, genetic information, protected veteran status, and/or retaliation.

If you have questions, please email the Human Resources department at Human Resources or call .

We value the safety of all members of the Gator Community at our beautiful campus on the Sabine River. LSCO publishes an Annual Security Report that provides information regarding campus Safety & Security, including topics such as crime reporting policies, information regarding programs to prevent dating violence, domestic violence, sexual assault and stalking, the procedures the College will follow when one of these crimes is reported, and other matters of importance related to security on campus.

The report also contains information about crime statistics for the three most recent calendar years concerning reported crimes.

If you would like to receive a paper copy of the Annual Security Report, you can stop by the Clery Compliance & Title IX Office, located in the Ron Lewis Building, Room 222C, during regular business hours. You can request that a copy be mailed to you by calling  or emailing rebecca.gentry .

The Communications Specialist supports the mission of Lamar State College Orange by developing, coordinating, and sending clear, accurate, and timely communications for college audiences. This position serves as a key contributor to LSCO’s internal and audience-focused communication efforts by writing messages, managing communication schedules, and helping ensure that important information is delivered through the appropriate channels.

The Communications Specialist works closely with Admissions, Recruiting, Advising, Cashiering, Student Activities, Student Services, and other campus partners to create and distribute messages through email, text message, digital signage, Microsoft Outlook, Watermark CRM, and other communication tools as needed. Reporting to the Director of Marketing, Communications and Community Relations, this position helps support a coordinated communication experience by organizing message timing, reducing duplication, maintaining consistency, and ensuring communications align with LSCO’s brand, tone, and institutional priorities.

• Write, edit, build, schedule, and send communications for college audiences through email, text message, digital signage, Microsoft Outlook, Watermark CRM, and other approved communication channels.
• Work collaboratively with Admissions, Recruiting, Advising, Cashiering, Student Activities, Student Services, and other campus partners to develop clear and timely messages that support college operations, student engagement, recruitment, enrollment, retention, and campus events.
• Develop and maintain a college communication calendar to help coordinate message timing, avoid unnecessary duplication, and ensure important information is shared at appropriate times.
• Build and send email campaigns, drip campaigns, reminder messages, and outreach communications using Watermark CRM.
• Create and send internal communication messages through Microsoft Outlook, including campus announcements, employee updates, deadline reminders, event information, and other internal messages as assigned.
• Coordinate with campus departments to gather accurate information, clarify message goals, identify appropriate audiences, and determine the best communication channel for each message.
• Support time-sensitive and urgent communications related to registration deadlines, payment deadlines, financial aid reminders, advising needs, student services updates, campus activities, weather impacts, office closures, and other important college information.
• Write communications that are clear, concise, accurate, accessible, and appropriate for the intended audience.
• Review and edit submitted content for clarity, consistency, grammar, tone, accuracy, and alignment with LSCO communication standards.
• Assist with digital signage content by writing, editing, scheduling, and coordinating messages for campus displays.
• Support communication planning for enrollment periods, registration campaigns, student services initiatives, campus events, student activities, and other college priorities.
• Maintain organized records of communication requests, message schedules, sent communications, and campaign activity.
• Assist with monitoring message effectiveness when available, including open rates, click rates, engagement, and other communication metrics.
• Recommend improvements to communication timing, content, format, and channel use based on audience needs and message performance.
• Maintain professional judgment and confidentiality when working with student, employee, or institutional information.
• Perform other related duties as assigned.