Senior Manager, Commerce Strategy

• Own day-to-day commerce strategy for accounts, including annual growth plans, promotional calendars, go-to-market plans and product launch plans
• Design advertising strategy with Advertising Managers, including budget allocation, bidding and targeting across Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP
• Connect advertising to retail fundamentals including catalog and detail page health, retail readiness, pricing, promotions, inventory and supply chain
• Manage daily and weekly client interactions, facilitate calls and meetings, handle requests and share performance details with next steps
• Build and present monthly and quarterly business reviews tying advertising and retail performance to commercial outcomes
• Analyze Amazon Vendor Central, Seller Central, consoles and measurement-platform data to identify growth opportunities and recommendations
• Create and maintain sales and inventory forecasts and flag revenue or delivery risks
• Support negotiations and joint business planning with Amazon and other retail partners and help resolve escalations
• Coordinate client goals with account, advertising, content, Investment and Data & Measurement teams
• Use AI-enabled tools for research, competitive and category analysis, planning and reporting
• Mentor junior team members and help onboard new clients and vendors
• Implement process improvements and support scalability initiatives across the Commerce practice
• Package learnings into case studies, best practices and client-facing points of view
• Contribute to the Media Strategy department and agency culture

• 5+ years of relevant experience in commerce, retail media, retail operations or business management/consulting, with a proven track record of delivering results
• 3+ years of hands-on experience with Amazon Vendor Central and/or Seller Central
• Experience with promotion planning, pricing, inventory management and retailer negotiations
• Highly analytical, able to create targeted recommendations from raw data
• Demonstrated ability to present to and earn the trust of senior leaders, and to build and manage relationships across client and retailer organizations
• Self-starter able to manage multiple projects with very high standards
• Comfortable in an ambiguous, fast-paced environment and able to adapt
• Comfortable with data analysis and eager to adopt AI-enabled ways of working
• Excellent problem-solving, critical thinking, written and verbal communication skills
• Willingness to support and mentor team members and desire to grow as a leader
• BA or equivalent with emphasis on marketing, advertising, or business
• Occasional travel required

Demonstrates expertise in commerce strategy, including advertising and retail performance analysis, while effectively managing client relationships and mentoring team members. Proficient in utilizing data analysis and AI-enabled tools to drive growth and implement process improvements.

• Amazon Vendor Central
• Retail Media Strategy
• Data Analysis
• Promotion Planning
• Client Relationship Management

• Commerce Strategy
• Advertising Strategy
• Inventory Management
• Business Management
• Performance Analysis
• Negotiation Skills
• Forecasting
• Promotional Planning
• Retail Operations
• Critical Thinking

• Problem-Solving
• Communication Skills
• Mentoring
• Adaptability
• Self-Starter

• BA or Equivalent in Marketing
• Advertising
• Business

• Retail
• Commerce
• Client Management
• Business Reviews
• Growth Opportunities

• Amazon DSP
• Sponsored Products
• Sponsored Brands
• Sponsored Display
• AI-Enabled Tools
• Measurement Platforms