HealthStack Marketing Manager

Blavity, Inc. is a venture‑funded media and technology company that enables Black millennia ls and Gen Z to tell their own stories. Blavity’s brands include Blavity, Blavity
360º, Afro Tech, Talent Infusion, 21

Ninety, Travel Noire, Home & Texture, and Blavity House Party.

Marketing Manager, Health Stack – a 1099 contractor role responsible for growing Health Stack’s audience, brand visibility, and event attendance through marketing campaigns, Linked In growth, strategic partnerships, and coalition building.

• Own the Health Stack marketing and campaign calendar end to end, including planning and executing time‑bound marketing campaigns across pharma, nurse, and physician outreach, event pushes, and editorial moments.
• Brief internal creative partners on campaign creative, storytelling series, and video concepts; submit requests to the Email Director for email marketing support and the Growth Director for paid and growth experiments.
• Own Health Stack’s Linked In page including voice, cadence, and content calendar; post editorial, event, and campaign content formatted and framed for engagement and distribution on the platform.
• Proactively reach out to individuals on Linked In to invite them to Health Stack events and programming; grow community through comments, DMs, and relevant Linked In communities on behalf of the brand.
• Build a pipeline of potential partners including industry experts, pharma companies, associations, and community leaders in the health and med‑tech space; pitch and close partnership opportunities that drive audience, brand awareness, and event attendance.
• Equip partners with assets, messaging, and clear calls to action to promote Health Stack effectively; maintain relationships with existing partners and steward their experience.
• Own the Health Stack event attendance KPI; drive registrations and attendance through Linked In outreach, partner activation, campaign execution, and targeted marketing across pre‑event, live‑event, and post‑event moments.
• Maintain a light but consistent presence on the Health Stack Instagram (approximately 5% of scope), repurposing high‑performing content from Linked In and other channels.
• Design and lead growth experiments across content, outreach motions, and partner activations; track and report on follower growth, engagement, partnership pipeline, campaign performance, and event attendance.
• Translate insights into recommendations for leadership, own intake and prioritization for Health Stack marketing initiatives, and represent the brand credibly in outreach, partnerships, and community moments.

• Bachelor’s degree or equivalent professional experience.
• 4+ years of experience in marketing, growth, or partnerships, ideally in a media, community, creator‑led, or lifestyle brand environment.
• Proven track record running marketing campaigns end to end, from strategy through execution and measurement.
• Demonstrated success growing an audience or community on Linked In, with receipts.
• Proven ability to build and activate partnerships that drove measurable audience or event outcomes.
• Proven ability to partner cross‑functionally in fast‑paced, multi‑brand or high‑growth environments.
• Strong written communication and pitching skills.

• Experience marketing in the health, wellness, or lifestyle space.
• Existing network in health, wellness, creator, or community ecosystems.
• Experience supporting events or event‑driven marketing campaigns.

• Strong working experience with Linked In (personal and company page growth), Linked In analytics, and light CRM or outreach tracking tools; fluent in Google Suite, Asana, and/or comparable project‑management suite.

• Independent, entrepreneurial self‑starter comfortable taking on a high level of responsibility.
• Experimental and forward‑thinking mindset, with a strong interest in testing new growth ideas, channels, and formats.
• Strong comfort with ambiguity and a bias toward action in unstructured environments.
• A marketer’s mindset, not just a social media mindset; thinks in funnels, pipelines, campaigns, and audiences.
• High‑energy, company‑first, positive…