Events Manager

Reports to:

Director of Public Relations and Marketing

Unifying people and organizations to build healthy and well-educated communities where individuals, families, and neighborhoods thrive.

The Events Manager is responsible for planning, executing, and evaluating high‑impact events that advance United Way of Northern Utah’s mission, strengthen community relationships, and support fundraising, volunteer engagement, and community awareness efforts.

Lead the planning, coordination, and evaluation of United Way of Northern Utah’s signature events, including but not limited to:

• Friends of United Way Golf Tournament
• Annual Stakeholder Meeting
• BRAVO Awards
• STEM Action Day
• Volunteer Appreciation Events
• Donor Recognition Events
• Program Events and Community Engagement Activities

Responsibilities include:

• Develop and execute comprehensive event plans, timelines, budgets, and project schedules.
• Coordinate all event logistics, including venues, catering, rentals, entertainment, audiovisual needs, signage, transportation, permits, and day‑of‑event operations.
• Manage registration systems, attendee communications, and event documentation.
• Collaborate with the Volunteer Engagement Director in training and scheduling event volunteers.
• Serve as the primary point of contact for vendors, contractors, venues, and event stakeholders.
• Ensure a high‑quality attendee experience through thoughtful planning and professional execution.
• Conduct post‑event evaluations, reporting, and recommendations for continuous improvement.
• Maintain event planning templates, procedures, and systems that improve organizational efficiency and consistency.
• Collaborate with Resource Development staff to support fundraising and sponsorship goals associated with events.
• Coordinate sponsorship fulfillment and recognition activities to ensure all sponsor benefits are delivered accurately and on time.
• Support donor stewardship and recognition efforts within event experiences.
• Assist with sponsor engagement opportunities and event‑related presentations as needed.
• Track and report event performance metrics, including attendance, sponsorship participation, volunteer engagement, and monitoring of ROI in collaboration with the Development team.

• Collaborate on logistics for volunteer projects and community engagement initiatives with the Volunteer Engagement Director.
• Ensure volunteers and attendees have a meaningful and positive experience engaging with United Way.
• Lead and support community outreach initiatives that increase awareness of the organization’s mission, programs, and impact.
• Partner with staff and volunteer committees to coordinate participation in community events and engagement opportunities.
• Identify, cultivate, and follow up on relationships generated through outreach activities.
• Ensure effective planning, staffing, logistics, and execution of outreach and tabling events.
• Maintain outreach systems, materials, and resources to support a consistent and professional community presence.
• Monitor outreach activities and communicate opportunities, outcomes, and recommendations to Director of Marketing and Public Relations.

• Work closely with the Marketing team to develop promotional and communication strategies for events.
• Coordinate with the Marketing Coordinator for event content for social media, email campaigns, websites, printed materials, and other communication channels.
• Ensure consistency with United Way of Northern Utah branding and messaging.
• Support storytelling efforts that highlight community impact, volunteerism, and donor engagement.

• Manage and reconcile event budgets.
• Monitor expenses and identify opportunities for cost savings and increased event revenue.
• In collaboration with Resource Development, secure and steward in‑kind donations for event venues, supplies, services, and materials.
• Manage vendor contracts, invoices, and event‑related financial documentation.
• Maintain detailed project plans and timelines to ensure deadlines and goals are met.

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