Assistant II - Social Media, WSB

Social Media Assistant

Are you passionate about creating engaging content and telling stories that connect with people? The Woodbury School of Business at Utah Valley University is looking for a creative, organized, and self-motivated Social Media Assistant to help showcase the students, faculty, programs, and events that make WSB unique. In this part-time role, you'll create videos, photos, and social media content for Instagram, Linked In, Facebook, and other platforms while collaborating with departments across the college to capture authentic stories.

You'll help manage the social media content calendar, monitor performance using Sprout Social, and identify creative opportunities to keep WSB's channels engaging and relevant. This is an excellent opportunity to build a professional portfolio while gaining hands-on experience in digital marketing, content strategy, analytics, and brand storytelling. The ideal candidate enjoys meeting new people, is comfortable behind a camera (and in front of one), has an eye for compelling content, and can balance creativity with strong organization and attention to detail.

• Create, edit, and publish social media content posts, stories, reels, short-form video that is aligned with the WSB content calendar and marketing goals.
• Coordinate with departments and programs across the college to gather updates, film/photograph events, and capture authentic stories of faculty, staff, and student experiences for social media promotion.
• Use Sprout Social to schedule content, monitor engagement, provide basic reporting, and track analytics.
• Monitor social media trends and recommend creative ways to keep content fresh and relevant. Performs other job-related duties as assigned.

Seeking or completed a bachelor's degree from an accredited institution in communications, marketing, or related subject matter, or 1+ years of experience in social media.

Knowledge

• Familiarity with major social media platforms, current trends, and analytics tools.
• Understanding of visual storytelling and audience engagement principles.
• Knowledge of brand guidelines and the ability to maintain consistent voice, tone, and visual identity (training provided).
• Awareness of university writing, accessibility, and content standards (training provided).

Skills

• Strong communication and writing skills.
• Experience or interest in video editing, photography, and content creation experience with Canva, Adobe, Cap Cut, or similar creative tools is a plus.
• Strong organizational skills with attention to detail and time management.

Abilities

• Ability to create content that aligns with established brand and university messaging standards.
• Ability to work independently and collaboratively in a team environment.
• Willingness to learn and use Sprout Social (training provided).
• Ability to take direction, receive feedback, and adapt creative work accordingly.

EEO Statement:

UVU employment decisions are made on the basis of an applicant's qualifications and ability to perform the job without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, gender expression, age (40 and over), disability, veteran status, pregnancy, childbirth, or pregnancy-related conditions, genetic information, or other bases protected by applicable federal, state, or local law.