Hotel Senior Sales Manager

Senior Event Sales & Catering Manager

We are seeking a highly experienced, strategic, and results-driven Senior Event Sales & Catering Manager to join our hospitality team at Wyndham I-Drive Avanti Resort, located on Orlando’s iconic International Drive. With nearly 20,000 square feet of flexible meeting and event space, this role is ideal for a seasoned hospitality professional who excels in catering sales, event space sales, and complex event execution within a high-volume hotel environment.

This position plays a critical role in driving event and catering revenue, selling meeting and event venues, managing detailed Banquet Event Orders, and delivering exceptional client experiences from initial inquiry through successful event completion.

• Lead and drive event sales and catering sales revenue, with a strong focus on meetings, conferences, social events, weddings, and catered functions.
• Proactively generate new business through lead generation, targeted prospecting, networking, cold calling, industry relationships, and community partnerships.
• Own the full event sales lifecycle, from lead generation, initial inquiry response, site tours, proposal development, catering menus, contract negotiation, event detailing, execution, and post-event follow-up.
• Meet or exceed established goals for catering revenue, event space rental revenue, and total event production.
• Create, review, and manage all Banquet Event Orders (BEOs) to ensure accuracy, clarity, and flawless event execution.
• Serve as the senior point of contact for catering and event clients, delivering a high-touch, consultative event planning experience.
• Collaborate closely with Food & Beverage, Culinary, Operations, and Hotel Leadership to ensure seamless coordination and exceptional catering and event delivery.
• Maintain a visible on-site presence during events to oversee logistics, manage last-minute changes, and ensure client satisfaction.
• Track and analyze catering sales performance, monitor KPIs, and adjust sales strategies to consistently exceed monthly, quarterly, and annual revenue goals.
• Represent the hotel at industry events, trade shows, networking functions, and sales missions to drive catering and event demand.

• Hotel Event Sales & Catering experience required; only candidates with direct hotel or resort hospitality experience will be considered.
• Minimum 3-5 years of successful Catering Sales and Event Sales experience, preferably within a resort, convention hotel, or large-scale event venue.
• Proven experience selling event space and catering services in a hotel or hospitality environment.
• Strong expertise in catering contracts, BEO creation, event detailing, menu planning, and post-event reconciliation.
• In-depth knowledge of corporate meetings, SMERF events, social events, weddings, and catered functions.
• Exceptional organizational, communication, and negotiation skills with a client-focused, revenue-driven mindset.
• Proficiency with catering and event sales systems such as Delphi, Opera, Salesforce, or similar platforms.
• Ability to work flexible hours, including evenings and weekends, based on event and catering needs.
• A confident, proactive catering sales professional with a strong hunter mentality and passion for hospitality excellence.