Senior Director, Digital Product Management – Digital Experience Capabilities

JOB SUMMARY

The Digital Experience Capabilities & Enablers team is responsible for building and orchestrating the foundational platforms, shared capabilities, and cross channel systems that power exceptional digital experiences across Universal Destinations & Experiences. This Senior Director role leads the strategy, design, delivery, and ongoing evolution of global digital enablement capabilities—including identity and authentication, personalization, content management, notifications, integration frameworks, design systems, standards, and shared services.

The Senior Director will partner across all Digital & Technology Value Streams and enterprise stakeholders to ensure core experience capabilities are scalable, modern, resilient, and aligned to long term digital transformation goals.

• Lead long range planning (LRP) for Digital Experience Capabilities across UDX global value streams.
• Define enterprise wide digital enablers that support seamless, personalized, and connected Guest experiences across all digital channels.
• Oversee design and rollout of core platform capabilities (e.g., content, knowledge, identity/C360, personalization, martech, cross system services).
• Build business cases and strategic rationale for foundational digital investments.
• Use insights across consumer behavior, operational realities, and technology trends to prioritize capability evolution.

• Lead a Team of Product Managers and Product Owners across multiple Value Streams, to deliver upon the collective product vision Universal Destinations & Experiences
• Set and manage team strategic direction, prioritization, resource planning, deliverables, and timelines.
• Lead collaborative, cross-functional teams with a combination of Product, Business and Technology stakeholders, to drive Product planning, delivery, implementation, and ongoing support.
• Work closely with other Product Executives responsible for other Value Streams, to maintain cross-product alignment for a seamless end-to-end experience
• Partner with Digital Technology to drive product architecture and delivery, regularly making critical business decisions around scope, time, and budget considerations, balanced against a relentless focus on the Guest experience.
• Participate on the Digital Experience Product Executive Leadership team, providing executive decision-making, team resource and talent planning, and priority management.

• Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved product features
• Develop and frame up global digital capability recommendations with associated cost, value and experience analysis, to gain approval and funding for development
• Collaborate and liaise with key business partners to establish product goals and objectives
• Ensure product alignment with the holistic experience transformation vision
• Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning

• Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timelines.
• Partner with other UDX Digital Product Executives to ensure product best practices, dependencies and integration points are considered during roadmap and release planning.
• Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes.

• Drive the development of digital experience capabilities across the entire product life cycle – from concept development, concept testing, user experience design, technical design, technical delivery, testing, and implementation.
• Design, implement and manage digital experience capabilities and enablers across all customer touch points and channels.
• Develop, evaluate, and implement overall experience strategies and related tactics, striving to create a simple and seamless Guest experience.
• Conduct…