Senior Analyst, Marketing Analytics

Next Path Workforce Solutions is currently seeking a Senior Marketing Data Analyst to join our client’s team in Orlando, FL
. This is a hybrid
, contract position. 3 days onsite, 2 days remote.

SALARY: $45-$50/hour (depending on experience)

Unfortunately, at this time our client is unable to sponsor or transfer visas. Only candidates authorized to work in the US without sponsorship should apply.

• Advanced SQL skills with experience analyzing large datasets
• Expertise in Google Analytics, Looker Studio, Power BI, and Big Query
• Proven ability to query and analyze cloud-based data platforms
• Strong knowledge of marketing measurement, attribution, and A/B testing methodologies
• 4+ years of experience in marketing analytics, digital analytics, or growth analytics
• Excellent communication skills to present insights clearly and effectively
• Experience applying forecasting or predictive analytics to support marketing decisions

• Query and analyze large datasets using SQL and cloud-based platforms
• Translate marketing and customer data into actionable insights
  
  Identify trends, opportunities, and areas for optimization across marketing channels
• Design and analyze A/B tests and other marketing experiments
• Develop and enhance reporting and visualization tools for decision-making
• Support marketing teams in boosting acquisition efficiency, conversion rates, and engagement
• Monitor marketing spend efficiency and ROI
• Collaborate with teams to validate data accuracy and reporting consistency
• Conduct ad hoc analyses to inform strategic marketing initiatives

We are an Equal Opportunity Employer.