General Manager

The franchised Serotonin Center, General Manager (GM) is responsible for overseeing all day-to-day operational functions of the Center. This includes ensuring smooth execution of policies, procedures, and protocols while delivering exceptional client experiences. The GM leads, coaches, and supports the team, manages sales and memberships, owns client satisfaction, and drives financial performance.

The GM is expected to uphold Serotonin’s mission and values, using the C.A.R.E.S. framework to ensure every client interaction is exceptional.

• Supervise and support office team members, including front office administration and medical staff.
• Lead daily huddles to align the team on goals and priorities.
• Ensure team attendance at daily huddles
• Complete onboarding for new hires within 14 days.
• Conduct monthly one-on-ones with 100% of staff to provide coaching and feedback.
• Follow structured hiring, orientation, onboarding, and termination processes.
• Oversee sales goals, ensuring guest consultations turn into life changing longevity plans for each Guest.
• Elevate client satisfaction, validated by Net Promoter Score (NPS) tracking.
• SMART Goals
  :
• Meet or exceed monthly sales targets aligned with center growth.

• Manage supply and equipment purchases, warranties, and maintenance.
• Adhere to client scheduling protocols aligned with Serotonin Cadence.
• Utilize business software platforms (Zenoti, GHL CRM, Sero Connect) for scheduling, documentation, and lead management.
• Submit payroll and monthly budget reports on time (by day 3 of each month).
• Maintain labor percentage within target range and ensure zero compliance exceptions in payroll.

• Manage daily front desk/reception operations to ensure seamless client experiences.
• Develop and execute weekly networking and community outreach initiatives.

• Generate 150 qualified leads through building your Partnership Network
• Respond to 100% of reviews within 24 hours.
• Adhere to established procedures and protocols, including HIPAA and biohazard safety standards.
• Document and manage adverse reactions to treatments.
• Set goals, deadlines, and objectives for the team, ensuring continuous improvement.
• SMART Goal
  :
  Zero safety/compliance violations.

• Appointment Accuracy in Zenoti: 100%.
• Labor % within budget; monthly revenue meets 4DX targets.
• Compliance & Documentation Accuracy: 100%.

• Experience in retail, fitness, or Med Spa management.
• Strong organizational and interpersonal skills.
• Proficiency in business software platforms (Zenoti, GHL CRM).
• Ability to lead and coach a team effectively.
• Excellent communication and problem-solving skills.

Join a supportive, high-performance team with clear goals, elevated service, and continuous learning. Make a measurable impact on client health and longevity while advancing your leadership career.