Brand President - FEP
Listed on 2026-09-12
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Management
General Management, Operations Management
The Brand President is responsible for the overall performance, growth, and strategic direction of a restaurant brand or portfolio. This role holds full P&L accountability and leads cross-functional teams across operations, marketing, culinary, development, and finance to drive profitable growth, brand consistency, and operational excellence
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Strategic Leadership
Define and execute brand vision, growth strategy, and market expansion plans
Identify new revenue streams, partnerships, and development opportunities
Own full P&L; drive sales, EBITDA, and unit-level profitability
Establish KPIs and performance metrics; lead data-driven decision making
Operations
Oversee multi-unit operations to ensure consistent execution, food quality, and guest experience
Improve labor efficiency, cost controls, and overall unit economics
Brand & Marketing
Protect and evolve brand positioning across all guest touchpoints
Partner with marketing on campaigns, digital strategy, and customer engagement
Build and lead a high-performing leadership team (VPs/Directors)
Drive talent development, succession planning, and culture
Development & Growth
Partner on site selection, new unit openings, and remodel initiatives
Support franchise relationships and performance where applicable
Qualifications15+ years in restaurant, hospitality, or multi-unit retail leadership
Proven success with multi-unit P&L ownership and scaling operations
Experience in growth, turnaround, or brand transformation environments
Strong leadership of senior teams and cross-functional organizations
Deep understanding of operations, finance, and brand management
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