Marketing and Communications Manager – Blue Man Group Orlando

Marketing and Communications Manager – Blue Man Group

Sales, Marketing and Communications

Permanent position

The Local Marketing & Communications Manager will serve as Blue Man Group Orlando’s primary marketing representative in the Orlando market, acting as the key liaison between the local community, strategic partners, and Blue Man Group’s marketing team. Working closely with the Head of Marketing & Communications and broader marketing team, this position is responsible for driving local awareness, community engagement, partnerships, public relations, and promotional initiatives that support ticket sales and strengthen Blue Man Group’s presence within the Orlando market.

This role requires a highly motivated, creative, and resourceful individual who thrives on building relationships, identifying opportunities, and turning ideas into action. The ideal candidate will possess a strong understanding of the Orlando tourism, attractions, entertainment, and business communities, while also understanding the local resident market and consumer behavior. They will be passionate about connecting Blue Man Group with audiences through strategic partnerships, grassroots initiatives, media engagement, and community involvement.

• Serve as the local marketing lead for Blue Man Group Orlando, developing and executing initiatives that drive awareness, attendance, and ticket sales.
• Work closely with Sales, Box Office, Operations, and Show teams to support revenue-generating initiatives and achieve sales objectives.
• Identify opportunities to increase day‑of, short‑term, and advance ticket sales through targeted promotions, partnerships, activations, and local marketing efforts.
• Collaborate with the ICON Park team and neighboring businesses to maximize Blue Man Group’s visibility and presence within the destination.
• Execute local marketing campaigns and promotional initiatives in alignment with Blue Man Group brand standards and overall business objectives.
• Assist in the development, production, and execution of marketing materials, promotions, events, and campaigns across multiple channels.
• Monitor the effectiveness of local marketing efforts and provide recommendations for optimization and improvement.
• Continually seek innovative opportunities to increase visibility, awareness, attendance, and sales performance within the Orlando market.

• Serve as the marketing lead in partnership with the Sales team across key relationships with local tourism organizations, attractions, hotels, concierge programs, business associations, chambers of commerce, arts organizations, community groups, and other strategic partners.
• Work closely with Visit Orlando and other tourism stakeholders to identify opportunities that increase awareness, visitation, and ticket sales.
• Identify, develop, negotiate, and execute local marketing partnerships, promotions, and cross‑promotional opportunities that support revenue growth and brand awareness.
• Represent Blue Man Group at networking events, industry functions, community events, trade gatherings, and other local opportunities.
• Develop and execute grassroots marketing initiatives that increase visibility and engagement throughout Central Florida.
• Identify opportunities to engage both visitors and local residents, helping to drive attendance year‑round and mitigate seasonal fluctuations in tourism.

• Coordinate local public relations and media relations efforts in partnership with Blue Man Group’s communications team and external PR agency partners.
• Assist with media outreach, story development, press opportunities, artist appearances, and community relations initiatives.
• Coordinate media visits, influencer visits, VIP experiences, and special events.
• Support the preparation and distribution of press materials, media assets, artist biographies, press releases, and related communications materials.
• Serve as a local spokesperson and ambassador for Blue Man Group when appropriate.

• Collaborate with show teams and corporate marketing partners to identify and develop…