Marketing Coordinator

POSITION SUMMARY The Marketing Coordinator will contribute to existing marketing programs throughout the company while assisting with developing new initiatives aligned with company and client goals. The ideal candidate will have experience with a wide range of marketing functions, including proposal responses, company communications, advertising, branding, digital marketing, and social media. The Marketing Coordinator must be an organized multitasker able to handle many diverse projects simultaneously and meet tight deadlines.

ESSENTIAL FUNCTIONS Work closely with Project Managers and other marketing staff to organize and manage the production of RFP/RFQ responses and presentations:

Reviewing RFP/RFQ and client's needs

Compose an outline of criteria/responsibilities

Assign responsibilities/monitor deadlines

Produce proposal content that best meets the client's criteria

Write/edit proposal sections

Lead quality review meetings

Researches to analyze clients/prospects as well as competitors.

Identifies new business opportunities from bid lists, market research, customer outreach, and teaming partner outreach.

Tracks opportunity data and coordinates with appropriate staff regarding opportunities.

Coordinate the design/editing of business development documents and participate in developing the marketing strategy.

Coordinate the collection, organization, and maintenance of marketing/business development information, resources, files, and schedules.

Coordinate public relations, advertising, and other outside events (i.e., trade shows) as required.

Track and maintain an internal group database of project descriptions, resumes, sub-consultants, contacts, standard content, etc.

Coordinate divisional content for the website and business development.

Supports, coordinates, and assists in the firm's marketing/business development activities.

Interface with the Marketing team and Management to train on and standardize lead tracking to maximize client interface and go/no-go analyses

Acts as a change agent through continued development, maintenance, and improvement of marketing efforts based on corporate goals, business development objectives, and growth priorities.

May perform light office duties including but not limited to filing, making copies, and scanning.

May carry out other duties as assigned by management.

EDUCATION / EXPERIENCE Bachelor's degree in English, Communications, Marketing, Advertising, or other related discipline preferred. Exceptional candidates with an Associate of Arts/Associate of Science degree are preferred.

Two or more years of similar marketing experience OR two or more years of directly related experience, developing original content for publication or competitive evaluation, will be considered.

Familiarity with FDOT and other Florida city, county, and government entities.

Experience conducting research (to help target clients, understand competition, and assist with setting future pursuit/direction).Knowledge of traditional and digital marketing, content marketing, and social media marketing.

Familiarity with content management systems and customer relationship management tools.

Working knowledge of design and email software.

Architecture/Engineering/Construction (AEC) industry experience desired.

SKILLS & ATTRIBUTESProficient in Microsoft Office and Adobe Creative Suite Ability to work independently

Extremely detail-oriented and acute attention to accuracy

Organizational and time management skills, multi-tasking and prioritizing

Strong analytical and decision-making skills

Exemplary writing and oral communication skills, with strong editing capabilities.

Comfortable performing both self-directed research and interviews to develop new content.

Understanding of marketing principles and market research techniques.

Ability to adapt to new technology initiatives (e.g. project management software, databases, etc.).Ability to analyze compliance-driven technical documentation to determine customer requirements.

Superior customer service skills for both internal and external customers.

Ability to work effectively across multiple functions within the company.

Ability to take direction from numerous individuals.

Maintains an…