Senior Manager, Growth & Member Marketing

Senior Manager, Growth & Member Marketing About

• As Senior Manager, Growth & Member Marketing, you will lead the strategy and execution of acquisition, engagement, and retention efforts for Fandango's membership product, Fan Club. Reporting to the Senior Director of DTC Marketing, this role is responsible for driving measurable subscriber and revenue growth through integrated, data-informed marketing initiatives.
• You will operate at the intersection of performance marketing, lifecycle strategy, and customer insights-optimizing the full subscriber journey from first touch through long-term loyalty. This role partners closely with product, analytics, and cross-functional marketing teams to continuously refine positioning, improve conversion, and maximize lifetime value.
• Why This Role Matters:
  Your work will directly impact Fandango's ability to grow and retain its membership base, unlocking sustainable revenue growth and deepening relationships with moviegoers through meaningful, personalized experiences.
• This role is hybrid, with a minimum of three days per week in the Orlando, FL office, fostering collaboration and connection across teams

Role Type

Full-time

Requirements

• 4 years of experience in growth, digital, or lifecycle marketing, ideally within a subscription or membership-based business
• Strong command of digital marketing channels, including paid media, email/CRM, SEO, and influencer marketing
• Experience with A/B testing, conversion optimization, and data-driven decision-making using tools such as Google Analytics, Looker, or Tableau
• Proven ability to translate customer insights into actionable strategies that improve acquisition, engagement, and retention

Full-time

Compensation:
Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location