Director, Enterprise External Communications

Responsibilities

• Serve as a trusted strategic advisor to executive and senior leadership across the organization.
• Drive the national reputational strategy for Nemours Children’s Health while partnering with regional and enterprise leaders.
• Lead Nemours Children’s earned media, external communications, and integrated campaign strategies.
• Shape and drive a national reputation strategy for Nemours Children’s Health.
• Define the organization’s core external narrative and position Nemours as the leading voice in children’s health.
• Lead external positioning for executive, clinical service line, research innovation, and population health priorities.
• Develop awards and recognition strategies that advance institutional visibility and influence.
• Identify emerging reputation opportunities and risks, and provide strategic counsel.
• Lead a proactive media relations strategy that positions Nemours as an authoritative source for national and regional media.
• Build and maintain relationships with journalists and media outlets.
• Develop pitches, press materials, media briefings, and expert source programs for high-quality coverage.
• Partner to develop integrated strategy, content architecture, and editorial direction of externally facing media.
• Design and lead integrated external communications campaigns for major initiatives.
• Develop measurement plans for external initiatives and champion the shift in measuring communications success.

• Bachelor's degree in Public Relations, Communications, Journalism, or related field required. Master's degree preferred.
• 12 to 15 years + of progressive communications experience with substantial external communications, public relations, or media relations leadership in a complex organization.
• Demonstrated experience managing media relationships across health, science, or policy beats, with a consistent record of earning high-quality coverage.
• Prior experience in PR for a hospital, health system, or healthcare organization strongly preferred.
• Track record of building and executing proactive, integrated external communications strategies, not just managing inbound media requests.
• Experience with owned media strategy, including institutional newsroom management and digital content development.
• Healthcare, nonprofit, or public sector experience preferred.
• Prior experience with national agency management and vendor partnerships.

Demonstrates extensive experience in developing and executing integrated external communications strategies, media relations, and public relations within the healthcare sector. Proven ability to build relationships with media, shape organizational narratives, and drive national reputation strategies.