Senior Product Strategy Specialist – Certifications

Senior Specialist, Certifications Product Strategy

Location:

Lake Mary, FL (Hybrid)
Department:
Global Certifications
Status:
Full-Time | Exempt
About The IIAThe Institute of Internal Auditors (IIA) is the global leader and recognized authority for the internal audit profession. We advance the profession worldwide through education, advocacy, certifications, and professional resources. Guided by our values of People First, Integrity, Collaboration, Accountability, and Innovation, we offer a collaborative, purpose-driven workplace where employees can grow professionally while making a global impact.
Why Join The IIA?

• Make a global impact by advancing the internal audit profession.
• Work in a collaborative, values-driven culture.
• Be part of an organization that values innovation and continuous learning.
• Grow your career while contributing to meaningful work that strengthens organizations around the world.
• Join a team committed to integrity, accountability, and putting people first.

Position Summary The Institute of Internal Auditors (IIA) is seeking a Senior Specialist, Certifications Product Strategy to lead the development and execution of clear, consistent, and engaging communications for our certification programs.
This role owns the planning, development, editing, and delivery of high-quality content across multiple channels and audiences, including certification candidates, national institutes, internal stakeholders, and executive leadership. You will help ensure that certification communications are accurate, timely, consistent, and aligned with The IIA's brand voice.
This is an ideal opportunity for an experienced communications professional who is an exceptional writer and editor and is comfortable managing both planned and time-sensitive communications. You will develop everything from candidate emails, web content, and social media messaging to executive communications, presentations, video scripts, and crisis or issues-related communications.
The ideal candidate brings strong writing and editorial judgment, attention to detail, cultural awareness, and the ability to translate complex information into clear, audience-appropriate messaging. You should also be comfortable independently managing multiple priorities and collaborating across teams in a fast-paced environment.
Work Arrangement This is a hybrid position based in Lake Mary, Florida.
What You'll Do

• Develop and execute quarterly and annual communications plans, aligning messaging, channels, and timing with departmental priorities and The IIA's strategic plan.
• Write, edit, and manage candidate-facing and stakeholder-facing communications across multiple channels and formats.
• Develop direct candidate emails, program announcements, social media content, blogs, promotional messaging, video scripts, and other certification communications.
• Serve as a primary writer and editor for corporate and executive communications, including messaging prepared on behalf of senior leadership for internal and external audiences.
• Draft crisis and issues communications as needed and coordinate response messaging across internal stakeholders.
• Write, edit, and maintain website copy for certification pages, ensuring content remains clear, accurate, current, and aligned with program offerings.
• Develop communications for diverse audiences, adapting tone, terminology, structure, and examples to reflect cultural, regional, and language differences.
• Serve as a steward of The IIA's brand voice by applying and upholding established style, tone, and terminology standards across certification communications.
• Advise colleagues on brand voice, editorial standards, and effective communication practices.
• Create and refine PowerPoint presentations and supporting materials for internal, external, and executive-level audiences.
• Partner with Marketing, Institute Relations, and other internal teams to develop communication assets and ensure consistent messaging across the organization.
• Interpret internal and external business challenges and recommend best practices that improve communication products, processes, and the overall candidate experience.
• Independently manage multiple communications projects, priorities, and deadlines, including non-routine and time-sensitive assignments.
• Leverage appropriate technology and AI tools to support content development, productivity, and communication efficiency.
• Perform other duties as assigned to support the objectives of the Certification Department.

Qualifications

Required…