Membership Growth Specialist

Essential Job Functions Membership Growth Drive Membership growth through community outreach, grassroots marketing, educational presentations, and relationship-building activities.

Identify and cultivate new opportunities to increase membership within assigned markets and territories.

Develop and maintain referral relationships with community organizations, healthcare providers, brokers, and local businesses.

Conduct one-on-one and group educational sessions to promote awareness of Innova Care Health's providers, services, and value proposition.

Member Retention Support member retention efforts by maintaining strong relationships with existing members and ensuring a positive member experience.

Conduct proactive outreach to identify and address member concerns, barriers to care, or service-related issues.

Assist with retention initiatives during Annual Enrollment Period (AEP), Open Enrollment Period (OEP), and throughout the year.

Collaborate with operational and clinical teams to resolve member concerns and improve satisfaction.

Community Engagement & Events Represent Innova Care Health at community events, health fairs, health plan events, broker functions, provider events, and educational seminars.

Coordinate and participate in outreach activities that enhance brand awareness and generate membership opportunities.

Maintain a consistent presence within the community to strengthen relationships and build trust among members and referral sources.

Relationship Management Establish and maintain productive relationships with providers, health plan representatives, brokers, and community partners.

Serve as a trusted ambassador for Innova Care Health and its affiliated medical groups.

Collaborate with internal departments to support membership growth and retention objectives.

Reporting & Administration Accurately document activities, lead generation efforts, enrollment opportunities, retention initiatives, and community engagement activities within CRM systems.

Maintain timely and accurate reporting of outreach activities, member interactions, and territory performance.

Analyze market trends and provide recommendations to leadership regarding growth opportunities.

Preferred Experience & Skills Experience in community outreach, hospitality, customer service, sales, or business development required.

Experience working with seniors, adults, healthcare organizations, or community-based organizations preferred.

Strong relationship-building and networking skills.

Proven success in sales, membership growth, retention, customer service, or outreach roles.

Comfortable speaking with individuals and presenting to groups.

Excellent communication and customer service skills.

Self-motivated with the ability to work independently and manage territory.

Strong organizational, follow-up, and problem-solving skills.

Proficient in Microsoft Office (Word, Excel, Outlook, PowerPoint).Experience using CRM systems and tracking tools preferred.

Ability to travel extensively throughout assigned markets.

Valid Florida Driver's License and reliable transportation required.

Bilingual (English/Spanish) preferred.

Preferred Education High school diploma or equivalent required; associate or bachelor’s degree preferred (Healthcare, Business, Marketing or related field)
Bilingual (Spanish/English) preferred.

Innovacare participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
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