Product Marketing Manager

As a Product Marketing Manager, you will be the architect of our market leadership strategy—creating a roadmap that positions Amcor as the preferred partner in targeted vertical segments. Your mission:develop, articulate, and execute market segment strategies that drive revenue growth and profitability.

You’ll collaborate closely with cross-functional teams—Sales, Pricing, Product Management, and R&D—to align priorities and deliver impactful go-to-market strategies. Leveraging Amcor’s global successes and innovation platforms, you’ll help establish our leadership in chosen segments.

• Analyze market trends, size, and competitive landscape to identify growth opportunities.
• Own and drive the multi-generational product innovation pipeline aligned with segment strategy.
• Conduct competitor assessments and monitor market dynamics.
• Identify white spaces for new segments and customers.
• Partner with Product Management and Pricing teams to execute value-driven actions that reduce cost and boost profitability.
• Facilitate commercial efforts through Plant Profit teams.
• Lead B2B and B2C insight programs to inform market entry and positioning strategies.
• Drive initiatives such as focus groups, ethnographic studies, and Voice of Customer engagements.
• Translate consumer trends into actionable packaging solutions.
• Collaborate across Amcor business units to deliver unique value propositions as ONE Amcor
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• Develop and implement go-to-market strategies for targeted segments.
• Build strong relationships with key customers to deepen engagement.
• Co‑own product platform pipeline and roadmap with R&D.
• Lead cross‑functional strategic planning, including annual plans and stage‑gate processes for market entry.
• Support customers through new product launches, working collaboratively with internal teams and external partners.

• Strategic mindset with a results‑driven approach.
• Strong communication and relationship‑building skills.
• Proactive, self‑starter attitude with organizational excellence.
• Customer‑centric focus and ability to influence stakeholders.

• Ability to motivate cross-functional teams and external partners toward shared goals.
• Strong financial acumen for business planning and capital justification.
• Proven expertise in marketing fundamentals: strategy development, segmentation, and product management.
• Willingness to travel up to 20% domestically.

• MBA.
• Technical knowledge of flexible packaging.
• Experience with new packaging materials, formats, and equipment.
• Familiarity with pharmaceutical/medical industry marketing and product launches.
• Understanding of sustainability principles, including life cycle analysis and carbon footprint.