Playwire is seeking an innovative and technically skilled Interactive Developer to design, develop, and launch engaging digital advertising experiences across web and mobile platforms. This role combines front-end development, creative problem-solving, and emerging technology exploration to deliver high-impact rich media campaigns, interactive ad formats, and custom web experiences. The Interactive Developer transforms concepts, wireframes, and designs into polished, performant, and user-focused executions while ensuring technical excellence, scalability, and adherence to industry standards.
Success in this role requires a balance of creativity, technical expertise, attention to detail, and the ability to thrive in a fast-paced, collaborative environment.
Essential Functions:
- Plan production, identify dependencies, gain a comprehensive understanding of project timelines , allocate resources effectively, and execute deliverables accordingly.
- Researches, creates, and develops new interactive ad formats, leveraging market trends, user insights, and technological advancements.
- Gather insights, explore innovative concepts, and prototype interactive ad experiences that captivate audiences and drive engagement.
- Work with the VP of Creative Services to design and implement innovative interactive advertising solutions.
- Stay up-to-date with the latest industry trends and technological advancements to continuously improve our interactive strategies.
- Creates proof of concepts (POCs) to research and evaluate the utilization of emerging technologies that can enhance the user experience.
- Creates a diverse range of custom rich-media ad units for integration across our network of partner sites including interactive videos, expanding units, first-to-market executions, and more
- Translates wireframes, design compositions, and functional requirements into functional xHTML/CSS/JavaScript code with precision and accuracy.
- Utilizes expertise in front-end development to effectively implement the visual and functional aspects of the designs.
- Adheres to web standards, ensures cross-browser compatibility, and optimizes code for performance.
- Balances attention to detail with efficient coding practices to deliver high-quality and user-friendly web experiences.
- Demonstrates a deep understanding of ad specifications and consistently adheres to Playwire's standards of design and development
- Edits and exports layered images, and develops animations with independence, showcasing strong creative skills and technical proficiency.
- Demonstrates the ability to work effectively within a team-based environment, taking direction as needed to align with project objectives and collaborate seamlessly with colleagues.
- Combines creativity and technical skills to create visually appealing and user-friendly interfaces that align with project requirements and user experience best practices.
- Executes QA deliverables with meticulous attention to detail, ensuring the quality and functionality of the deliverables.
- Conducts thorough testing and validation to identify any issues or discrepancies and collaborates with the team to troubleshoot and resolve them effectively.
- Takes an execution from concept to launch, making design and functionality revisions as necessary to ensure a successful outcome.
- Performs additional duties as assigned by management, demonstrating adaptability and a willingness to contribute to the overall success of the team and organization.
Qualifications:
- Experience with Interactive or Rich Media Design or related field or equivalent
- 3+ years of experience; or equivalent combination of education and experience
- Demonstrated ability to seamlessly transform designs from storyboards or comps into fully functional, engaging interactive experiences.
- Experience in Web and Rich Media development with relevant experience in the field
- Knowledge of Adobe Creative Suite, including Photoshop.
- Strong knowledge in creating animations using JavaScript, HTML5, and CSS, leveraging these technologies to deliver dynamic and visually appealing animated content
- Knowledge in After Effects and/or Adobe Premiere, with a strong understanding of their features and capabilities.
- Proven track record of consistently meeting tight deadlines while delivering high-quality work.
- Ability to work efficiently and effectively in a fast-paced, multi-project environment, while meeting short deadlines
- Understanding of design fundamentals, including layout and composition principles.
- Strong desire to learn and actively contribute within a creative and collaborative environment.
- Ability to learn new systems and programs quickly and efficiently
Nice to have:
- Knowledge of Celtra / Interactive Ads
- 3D animation experience
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