Growth Marketing Coordinator

Caddie is hiring on behalf of a fast-growing sports technology startup based in Ottawa, Canada.

We’re looking for someone who is passionate about sports and excited to join one of the fastest-growing startups in the sports coaching software space. Our client builds innovative, easy‑to‑use technology that helps coaches and teams gain a competitive edge and win more games.

This role is the company’s first full-time marketing hire and is a hands‑on, full‑stack marketing position. You’ll play a key role in taking the business to the next stage of growth by contributing across content, campaigns, social, email, landing pages, and analytics. This is not a paid‑ads‑only role.

As a Marketing Coordinator
, you’ll help build and scale marketing processes from the ground up. You’ll work closely with leadership and sales to drive brand awareness, generate leads, and support revenue growth.

This role is well suited for someone with up to 2 years of experience in marketing, SaaS, or a startup environment. Strong entry‑level candidates with a willingness to learn and get hands‑on are encouraged to apply. There is significant room for growth as the company continues to scale.

• Own the majority of growth marketing activities
• Develop and manage multi‑region, multi‑product, multi‑channel marketing campaigns
• Drive lead generation to support the sales team and revenue growth
• Manage and execute strategy across social media channels (X/Twitter, Facebook, Instagram, Linked In)
• Support brand building and brand management initiatives
• Assist with marketing for trade shows, conferences, and partner events
• Manage all stages of content production, from planning to publishing
• Implement and manage SEO strategies to increase organic website traffic
• Monitor performance and analytics across the marketing funnel
• Create a wide range of content, including blogs, emails, ad copy, case studies, and social posts

Given the size of the team, you should also be comfortable:

• Working irregular hours when needed
• Supporting customer support efforts during the fall football season (August–November), including Friday evenings between 4 pm–12 am ET

• Comfortable working in a fast‑paced, entrepreneurial startup environment
• Excellent writing and editing skills, with the ability to create compelling content for a sports‑focused audience
• Strong attention to detail and a passion for high‑quality execution
• Genuine interest in sports and sports technology
• Curious, proactive, and eager to learn
• Resilient mindset with a “figure it out” approach

Level: Junior / Intermediate

Reports to: CEO and Director of Sales

Referral increase your chances of interviewing at Caddie AI by 2x.

• Seniority level:
  Entry level
• Employment type:
  
  Full‑time
• Job function:
  Marketing and Sales
• Industries:
  Internet Marketplace Platforms