Manager, MarTech & AI

Company Overview

More than 35 years ago, Select Quote was founded on one core promise: to help our customers protect the people they value most. We pioneered the way consumers shopped for term life insurance, and now, we also help people find home insurance, auto insurance, senior health insurance and more. Our quick and easy process saves consumers both time and money, and today, more than 2 million families trust us to help them with their insurance needs.

But what truly sets us apart is our people, and the opportunities to grow your career with Select Quote are unmatched.

About the Role

Select Quote is seeking an experienced and highly motivated Manager of Mar Tech & AI to lead the strategy product management and AI adoption efforts across our marketing technology stack. This role sits at the intersection of data infrastructure, AI innovation, and marketing execution - working cross-functionally to identify, prioritize, and deliver capabilities that fundamentally change how marketing campaigns are brought to market.

As Manager of Mar Tech & AI you will own the Mar Tech product roadmap lead AI use case development and serve as the primary product and AI thought partner to marketing managers across CLM, paid and omnichannel programs. You will build a team and be accountable for translating business problems into scalable Mar Tech and AI solutions. This role reports to the Sr.

Director of Product Marketing & Mar Tech.

Supervisory Responsibilities:

* This position has direct supervisory responsibility. The Manager is accountable for setting clear priorities providing day-to-day direction conducting performance reviews and supporting the professional development of their team.

Essential Duties and Responsibilities:

* Leads, manages, and develops the Mar Tech team - setting priorities, removing blockers and building team capability in AI tooling as a core competency

* Leads the development and evolution of the Marketing tech stack with input from key stakeholders, inclusive of CLM Paid Connected, TV Display and Web channels

* Identifies, evaluates, and drives adoption of AI tools that change how marketing managers build and execute campaigns - including campaign automation, personalization logic and AI-powered content tooling

* Builds and maintains a practical AI adoption framework for marketing teams: use cases, guardrails, workflow integration and measurement

* Leverage new technologies to drive customer acquisition, retention, and monetization through data-driven marketing initiatives

* Utilize marketing technology to maximize our impact on long-term growth

* Set strategic direction for our internal marketing technology stack aligned with business goals and understand our third-party systems (Iterable Segment etc.) that integrate into our tech stack with a primary focus on our Customer Data Platform (CDP)

* Define, coordinate, and prioritize marketing technology needs

* Understand and articulate industry trends to identify new opportunities for enhancing marketing technology capabilities

* Partner with a dedicated engineering team and go-to-market leaders to ensure that our combined efforts maximize our impact on long-term growth

* Present to senior leadership on data insights, strategic initiatives, and key metrics

* Utilize analytics and data insights to inform decisions and measure the impact of initiatives

* Work with pre existing vendors to troubleshoot, implement, and iterate on projects

* Identify, analyze, and make recommendations for selection of potential vendors via the RFP process

* Hold weekly reporting sessions to track successes and challenges of launched uses cases and iterate on workflows to optimize and drive success of the programs

* Aggregate, prioritize, and manage roadmap meetings to ensure senior leadership is aligned on next steps

* Collaborate with cross functional teams to design and implement state-of-the-art marketing technology solutions.

* Oversee integrations, installation, configuration and troubleshooting of marketing technology platforms.

Skills/Abilities:

* Excellent communication and collaboration skills with cross-functional teams including the ability to translate technical concepts for non-technical marketing stakeholders

* Proven success in delivering and optimizing marketing technology solutions

* Has a strong quantitative and analytical mindset to define success and move critical metrics; demonstrated ability to apply AI tools to change workflows and ship outcomes - not just experimentation

* Has a deep understanding of marketing technologies to push the boundaries of what's possible

* Has the ability to see and plan for the mid and long-term connecting priorities to the company and product vision and translating that into an actionable roadmap

* Is highly strategic and hands-on

* Demonstrates the ability to lead and develop ICs - setting clear expectations coaching on delivery and building team capability in AI and Mar Tech as a core competency

Education and Experience:

* Bachelor's degree in…