Communications Specialist

Job Details

Job Location:

OCAC - Oklahoma City, OK, Position Type:
Full Time, Salary Range:
Undisclosed, Oklahoma Contemporary Arts Center

Job Description

Position Title:

Communications Specialist

Reports To:

Director of Communications and Marketing Salary Range: $40,000-$42,000 Salary

Location:

On-Site/In-Person Status:
Exempt – Salaried Position

The Communications Specialist manages a range of data-driven, digital and administrative communications functions that advance Oklahoma Contemporary’s brand and increase the organization’s visibility. The position has primary responsibility for several ongoing communications processes, including website content management, event listings, media tracking, targeted campaign reporting and committee materials. Working in collaboration with the Director of Communications and Marketing and other team members, the Communications Specialist exercises independent judgment in prioritizing assignments, managing communications workflows, evaluating data and determining appropriate approaches to routine projects.

The position is expected to take ownership of assigned projects from planning through completion, identify opportunities for improvement and make recommendations related to digital communications, audience engagement and promotional efforts. The Communications Specialist oversees critical communications with and targeted promotions for visitors, media, partner organizations and broader audiences. The position plays an integral role in promoting the arts center across the city, state and nation while helping ensure communications are timely, accurate, consistent and aligned with organizational priorities.

• Own the day-to-day management and maintenance of Oklahoma Contemporary’s website, exercising judgment in organizing, prioritizing and presenting content.
• Design compelling landing pages, write engaging copy and identify opportunities to drive visitors to attend exhibitions and events and register for classes and camps.
• Manage assigned website projects from concept through completion, determining appropriate content organization, timing and presentation while coordinating with internal stakeholders as needed.
• Partner with the Director of Communications and Marketing to develop, execute and evaluate targeted marketing campaigns.
• Independently track campaign performance, interpret data, identify meaningful trends and prepare visualizations and quarterly reports that communicate results and inform future efforts.
• Recommend adjustments to communications tactics based on campaign performance, audience behavior, web analytics and other available data.
• Coordinate media outreach and coverage, including distributing media releases, communicating with media outlets, blogs and websites, and assembling images, captions and supporting materials for media kits and event coverage.
• Draft and assist in developing press pitches and other media communications, exercising judgment regarding messaging, supporting information and appropriate materials for different audiences.
• Manage the organization’s external event-listing process, determining appropriate opportunities for promotion and ensuring Oklahoma Contemporary exhibitions, programs and events are accurately represented on metro calendars, newsletters and other promotional platforms.
• Develop and maintain relationships with editors of local e-newsletters, calendar administrators and other promotional partners.
• Independently monitor and track media mentions and determine which coverage should be highlighted or archived.
• Prepare quarterly media packets for the Communications Committee, contribute media information to the annual report and maintain notable coverage on the website.
• Manage…