HCP Marketing Director - Enzomenib

US-Remote

Full time

R01489

Sumitomo Pharma Co., Ltd., is a global pharmaceutical company based in Japan with operations in the U.S. (Sumitomo Pharma America, Inc.), focused on addressing patient needs in oncology, urology, women's health, rare diseases, cell & gene therapies and CNS. With several marketed products and a diverse pipeline of early- to late-stage investigational assets, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner.

For more information on SMPA, visit our website  or follow us on Linked In.

This position reports to the Executive Director, Commercial Strategy & Launch Lead – Enzomenib and is part of the Enzomenib marketing team, which supports launch planning and commercialization of Enzomenib. The HCP Marketing Director will be responsible for developing and executing the healthcare professional (HCP) marketing strategy for Enzomenib, a novel menin inhibitor being developed for acute myeloid leukemia (AML). The role works closely with the Executive Director and cross-functional partners to align HCP strategy and execution with evolving market dynamics, emerging clinical data, business objectives, and commercial priorities.

This individual will translate clinical data and brand strategy into effective promotional materials, digital content, peer-to-peer initiatives, congress activities, and field resources. Success requires strong strategic thinking combined with a hands‑on approach to execution, including content development, agency management, promotional review, budget tracking, material updates, and cross-functional coordination.

• Lead development and execution of the HCP marketing strategy for Enzomenib, aligned with the overall brand strategy, business objectives, and commercial priorities.
• Own the HCP messaging approach and ensure consistent positioning across promotional materials, peer‑to‑peer initiatives, field resources, congress activities, and digital channels.
• Translate complex AML clinical and scientific data into compelling, compliant, and differentiated messaging for hematologists, leukemia specialists, transplant physicians, advanced practice providers, and other relevant HCP stakeholders.
• Partner with the Executive Director to refine brand positioning, HCP engagement priorities, and the tactical plan.
• Develop branded promotional resources, sales tools, digital content, and educational materials that support field engagement and customer communication.
• Lead agency partners through strategy development, content creation, revisions, production, approval, and deployment.
• Manage projects from concept through execution while maintaining quality, scientific accuracy, compliance, timelines, and budget discipline.
• Own routine HCP marketing operations, including project plans, status meetings, material updates, document routing, budget tracking, invoice review, vendor coordination, and cross‑functional follow‑up.
• Prepare materials and submissions for Promotional Review Committee review; consolidate feedback, manage revisions, and ensure approved content is deployed accurately and on time.
• Maintain current inventories of promotional materials and coordinate updates, expiration management, field communications, and executional details.
• Support development and execution of peer‑to‑peer education initiatives.
• Apply market research, field insights, customer feedback, competitive intelligence, and performance data to refine HCP strategy and optimize tactics.
• Collaborate closely with Sales, Sales Training, Medical Affairs, Market Access, Omnichannel, Analytics, Legal, Regulatory, Commercial Operations, and other partners to ensure coordinated execution.
• Serve as the HCP marketing lead…