Social Media Manager

Art Center College of Design is searching for an experienced Social Media Manager to join our team.

The salary range for this position: $75,000. Exempt. Final salary is based on education, experience, skills relevant to the role, and internal equity.

About Art Center:
Founded in 1930 and located in Pasadena, California, Art Center College of Design is a global leader in art and design education and has an international reputation for its rigorous, transdisciplinary curriculum, faculty of professionals, strong ties to industry, and commitment to socially responsible design. Art Center is a private nonprofit fully accredited by the WASC Senior College and University Commission (WSCUC).

Every position at Art Center plays an important part in carrying out the cultural values, goals, strategic vision, and mission of the College. This includes upholding and cultivating an inclusive, respectful, and welcoming environment where everyone feels a sense of belonging.

Reporting to the AVP, Communications and Media, the social media manager collaborates with campus partners to maintain a consistent institutional presence across social platforms while supporting governance standards, workflows, and performance optimization. The incumbent will support the strategy and execution of institutional social media operations for Marketing and Communications. The role manages the college’s primary social media channels, develops engaging audience-centered content, and supports brand visibility, recruitment, and community engagement goals.

This is a full‑time in‑region position. Normal business hours are Monday through Friday, 8:30 a.m. to 4:30 p.m. or as defined by the department. The position is eligible for flexible scheduling and can be performed hybrid with the expectation of at least 3 days in the office or required as a condition of employment. The demands of this work may include weekends or evenings.

The college reserves the right to modify schedules as needed to meet the business needs with appropriate notice.

• Develop and manage day-to-day social media content planning and calendar, publishing, scheduling, monitoring, and community engagement across institutional social media channels
• Prioritize and execute social media strategies aligned with institutional marketing, enrollment, and engagement goals
• Serve as a strategic partner to Admissions, Advancement, academic divisions, student affairs and other campus stakeholders by guiding social media strategies in support of recruitment objectives, key initiatives/events, and engagement opportunities; translating needs into timely content
• Create, curate, and publish written, graphic, photographic, and video content optimized for platform audiences
• Maintain a consistent institutional brand voice and visual identity across social platforms
• Coordinate social media coverage for campus events, exhibitions, academic initiatives, student showcases, and institutional announcements
• Develop content that showcases Art Center, student work, faculty expertise, staff and executive leadership accomplishments, alumni achievements, exhibitions, events and industry partnerships while supporting enrollment, engagement and institutional visibility goals.
• Collaborate with marketing, admissions, academic departments, student affairs, advancement, and other campus partners to support integrated campaigns and storytelling efforts
• Monitor social media trends, audience behavior, and emerging platforms to identify opportunities for engagement and growth
• Monitor institutional mentions, audience sentiment/chatter, and emerging issues across social platforms
• Manage student and freelance/contract content creators

• Support institutional social media governance, including account standards, workflows, and operational guidelines
• Maintain alignment with institutional branding, accessibility, and digital communication standards
• Conduct periodic reviews of affiliated social media accounts to support consistency and best practices
• Provide guidance and training to campus partners managing social media channels
• Support…