Sales Development Representative

Who We Are

Scratch Financial ("Scratch") is a late stage venture-backed financial technology business based in Pasadena, California. At Scratch, everything starts and ends with our mission: being the payment partner of choice for veterinary practices and helping pet parents access the care their animals need without financial barriers. Driven by our award‑winning technology, Scratch has become the fastest growing financing provider in veterinary care, with a partner network of 15,000+ practices across the U.S. and Canada.

Scratch has 2 main products:

We are a company built on the foundation of transforming the way pet healthcare payments are done, and we are looking for innovators who share our commitment to shaping the future of veterinary care financing. If putting compassion first, helping tell the story of groundbreaking products and continuously learning & refining to achieve exceptional outcomes sounds like you, then we encourage you to apply.

Being a Sales Development Representative (SDR) at Scratch is both challenging and rewarding. This is an opportunity for those who want to be part of something bigger than themselves; improving the lives of pets and the people who care for them. We fulfill our vision with industry‑leading payment solutions like Scratch Checkout, which streamlines payments and offers financing options directly at the practice.

SDRs at Scratch play a critical role in connecting with veterinary hospitals, educating them on how Scratch Checkout can simplify payment processing, increase client satisfaction, and improve cash flow for their practices. This role requires resilience, empathy, and a solutions‑oriented mindset. You can expect to make cold calls, respond to inbound interest, and build relationships with busy veterinary professionals facing challenges in delivering care while managing business operations.

Our team is collaborative, supportive, and driven by a shared belief that technology can make veterinary care more accessible. Joining Scratch means working alongside smart, passionate teammates who care deeply about animals, their owners, and the professionals who treat them.

• Promote Scratch Checkout to veterinary hospitals, clinics, and practice groups via phone, email, and social outreach.
• Master the value proposition and benefits of Scratch’s payment platform and financing options.
• Generate and qualify leads through cold‑calling, targeted email campaigns, and account research.
• Book meetings and product demos for Account Executives with qualified prospects.
• Maintain accurate records of outreach activities and customer information in Hub Spot for transparency and pipeline management.
• Stay informed on veterinary industry trends, payment technology developments, and competitor offerings.
• Drive results through a positive, proactive, and no‑excuses attitude on every call and meeting.
• Consistently meet or exceed pipeline creation and meeting‑setting metrics.

• Previous sales experience, ideally within the Fin Tech industry.
• Strong ability to understand and communicate technology solutions clearly to non‑technical audiences.
• Previous success in meeting or exceeding quotas as a Sales Development Representative, Inside Sales Representative, Account Executive, or similar role.
• Experience using modern sales tools including Hub Spot, Gong, and Google Workspace.
• Excellent communication, relationship‑building, and negotiation skills.
• Entrepreneurial, self‑starter mindset with outstanding time management skills.
• Bachelor’s degree in Business, Marketing, or related field preferred.
• For those local to Pasadena, CA - a hybrid model of 3 days in office will be expected.

• 1+ year of inbound/outbound sales experience.
• Background in veterinary, pet healthcare, or healthcare technology sales is a plus.
• Prior experience working in a fast‑paced startup environment or high growth company.

Our sales team works collaboratively with…