Strategic Marketing Manager

Strategic Marketing Manager page is loaded## Strategic Marketing Manager remote type:
Hybrid locations:
Singapore, Central Singapore, Singapore:
Pasadena, Texas, United States of America time type:
Full time posted on:
Posted 30+ Days Agojob requisition :
REQ-29969

If you aspire to challenge yourself, work with the best in the industry and join a successful team where you can make a meaningful contribution, then we invite you to join us at Ketjen Corporation, a provider of advanced catalyst solutions to leading producers in the petrochemical, refining, and specialty chemicals industries. Together, we can create a legacy marked by innovation, excitement, and energy.
** Knowledge and experience
*** University degree in Chemical Engineering, or equivalent through work experience
* Minimum 5 years Product line Management and Marketing experience
* Technical or scientific literacy and innovation management experience
* Business acumen – Understand the impact of decision on business impact
* Customer and market insights around the FCC business
* Brand management and product positioning management
* Solid background in SAP, cost models and economic evaluation
* Outstanding communications and interpersonal skills
* Ability to work independently, goal orientated
** Key Focus/Responsibilities
*** Market and Customer Insight Deep, decision‐ready understanding of markets, customers, and demand drivers
* Portfolio Strategy & Lifecycle Management    Optimize segment portfolio over time
* R&D Direction & Innovation Returns    Ensure innovation efforts translates to commercial advantage    Manage business case
* Value Proposition, Positioning & Messaging    Manage branding and product placement in print media, digital media and conferences    Create the product line marketing narrative and organize collateral to support narrative
* Commercial Enablement & Market Execution    Enable Sales in the selling process, understanding customer buying behavior
* Financial Performance & Product P&L    Manage economic outcome of the product line    Price, CM strategy and execution
* Governance, Alignment & Decision Ownership    Drive alignment and decisions across functions
* Maintain competitive intelligence database
* Support Strategic Marketing Director in day-to-day business
* Work with other product line managers to ensure a consistent approach for activities
* Monitors regulatory and federal/state HSE programs and initiatives that may have an impact on the business and communicates risks and/or opportunities to Business Management
** Accountabilities
* ** Product Line Strategy & Direction.
Alignment with market trends, financial goals, manufacturing assets and competitive behavior    Product P&L, Price strategy and contribution margin
* Product portfolio and lifecycle accountability    Ideation, New product development and introduction    Product launch, drive market adoption and product phase out    Portfolio optimization
* R&D direction and outcomes    Translate product line requirement into R&D actions    Market implementation of new product developments
* Market insight and track competitive activity    Market segmentation and prioritization    Track competitive positioning vis-à-vis competitive
* Sales enablement and commercial execution of new product introduction    Clear value propositions, technical positioning, competitive intelligence    Capture customer/market feedback for strategy adjustment
** Benefits of Joining Ketjen
*** Competitive compensation
* Comprehensive benefits package
* A diverse array of resources to support you professionally and personally.

Apply today and help Ketjen unleash the
** POTENTIAL
* * of advanced chemistry for industries that power the world.

We are a global provider of advanced catalyst solutions to leading producers in the petrochemical, refining and specialty chemicals industries. Working side-by-side with our customers, we develop value-added, customized solutions that make them more competitive. Discovering and implementing new and better performance-based sustainable solutions is what motivates all of us. We think beyond business-as-usual to drive innovations that create lasting value.

Unleash your
** POTENTIAL
*…