Membership Manager (Hybrid

Membership Manager

The Girl Scout mission is to build girls of courage, confidence, and character, who make the world a better place. Behind every Girl Scout and volunteer is a team of dedicated staff who help girls discover their potential through leadership, outdoor adventure, STEM, entrepreneurship and community service.

Girl Scouts of Northern New Jersey (GSNNJ) serves girls in grades K–12 across Bergen, Morris, Passaic, Sussex and Northern Warren counties. Together, we support nearly 19,000 girls and more than 10,000 adult members through a network of volunteers, community partners and staff committed to expanding access to the Girl Scout Leadership Experience.

We are seeking a Membership Manager to join our Membership team.

Position Summary

The Membership Manager is responsible for driving membership growth by building strong community relationships, developing strategic partnerships, generating qualified leads, and converting prospective girls and volunteers into active Girl Scout members.

Serving as the primary external representative for Girl Scouts within an assigned geographic territory, this role develops local networks, identifies opportunities for growth, and collaborates across departments to ensure every prospective member experiences a welcoming and seamless path into Girl Scouts.

The Membership Manager is accountable for achieving membership growth goals through proactive outreach, relationship management, community engagement, and effective recruitment strategies while supporting the long-term retention and success of girl and adult members.

This position is primarily responsible for developing partnerships and membership opportunities throughout Southern Bergen and Passaic County, with the flexibility to support other areas of the GSNNJ jurisdiction, including Morris, Bergen, Sussex and Northern Warren counties as needed.

The ideal candidate brings strong knowledge of Southern Bergen and Passaic County and their diverse municipalities, with demonstrated success building relationships across culturally rich and multilingual communities. Candidates with lived experience, cultural competence, bilingual or multilingual skills and established community connections are encouraged to apply.

Primary Responsibilities

• Achieve individual membership growth goals that contribute to overall council membership objectives for girls and adult volunteers.
• Serve as the primary relationship manager for an assigned geographic territory, developing sustainable community partnerships that increase awareness of and access to Girl Scouts.
• Develop and execute territory-based growth strategies using demographic data, market trends, school and community intelligence to identify new opportunities for membership growth.
• Build, cultivate and maintain strategic relationships with schools, municipalities, libraries, businesses, faith communities, cultural organizations, youth-serving agencies and other community partners to establish a sustainable pipeline of membership opportunities.
• Represent Girl Scouts of Northern New Jersey at community meetings, networking events, school activities, festivals, recruitment events and other outreach opportunities to strengthen community presence and generate new leads.
• Generate, qualify, manage and follow up on prospective girl, volunteer and community partner leads, ensuring timely communication and effective conversion through collaboration with Membership Support and other internal teams.
• Execute local recruitment initiatives aligned with the council's strategic plan and annual business plan, creating opportunities that increase girl and adult participation.
• Analyze Salesforce data, membership reports and demographic information to monitor lead activity, identify trends, evaluate recruitment effectiveness and adjust territory strategies as needed.
• Collaborate closely with Membership Support, Community Engagement, Member Experience, Volunteer Experience, Marketing and other departments to maximize recruitment opportunities and deliver an exceptional member experience.
• Support member retention by maintaining community relationships and identifying opportunities for continued engagement throughout the membership year.
• Ensure Girl Scouting remains welcoming and accessible by promoting diversity, equity, inclusion and belonging in all recruitment and partnership efforts.
• Foster community relationships that reflect the religious, racial, ethnic, cultural, social and economic diversity of the communities we serve.
• Participate in council-wide programs, events, initiatives and public relations activities, supporting the overall mission and goals of GSNNJ.
• As part of a collaborative organization, actively identify opportunities to engage prospective girls, volunteers, community partners, donors and other stakeholders, connecting them with the appropriate staff to strengthen the council's overall impact.

Success in this Role

Success in this position is measured by the ability to:

• Build trusted relationships…