Marketing Copywriter

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Full time Professional Pawtucket, RI, US

2 days ago Requisition

Collette is seeking a Marketing Copywriter to join our Marketing Team. This is a hybrid role based at Headquarters in Pawtucket, RI.

ABOUT COLLETTE:
Let Us Show You the World

There has never been a better time to be in the travel industry. See the world, connect with others, and experience the immersive benefits of one of the trendiest industries when you join the Collette team! As the longest-running tour operator in North America, our family-owned business leads the industry in innovation and expertise. Collette’s passionate team works hard to fulfill travel dreams and is always looking for talent that will help to shape the company’s future.

Being part of the Collette team means having a willingness to grow, a desire to learn and ask questions, and a zest for seeing the world. From giving back to local communities to creating incredible experiences for a world of travelers and being part of a value-oriented team that cares for one another – Collette is all about the people.

So, what are you waiting for? Your journey starts here.

To be considered, please include a link to your portfolio when submitting your resume.

Job Summary:

The Marketing Copywriter will create compelling, audience-focused content that brings Collette's travel experiences and brand to life across a variety of channels. This role partners closely with creative, product marketing, social media, activation, and international teams to deliver thoughtful, effective storytelling that supports both brand and business objectives.

The ideal candidate is a strong writer with professional marketing experience who understands how to adapt messaging for different audiences, platforms, and goals. They combine creativity with curiosity, value collaboration, and are passionate about developing their craft. While this role does not require senior-level leadership, it offers meaningful opportunities to expand strategic thinking, take on greater ownership, and grow within a high-performing creative team.

Primary Functions:

• Write clear, persuasive, and on-brand copy across multiple channels, including print, digital, social media, email, video, presentations, brochures, itineraries, and promotional campaigns.
• Tailor messaging to specific audiences, including travelers, travel advisors, and internal stakeholders.
• Translate marketing strategies, campaign objectives, and product positioning into engaging content that drives action.
• Collaborate closely with designers, marketers, video producers, and cross-functional partners to develop integrated creative solutions.
• Contribute to the development of regional travel content and marketing materials that accurately reflect the traveler experience and Collette's brand promise.
• Apply feedback thoughtfully and revise copy efficiently while maintaining quality and consistency.
• Ensure all content aligns with brand voice, editorial standards, and business objectives.
• Manage multiple assignments and deadlines while maintaining attention to detail.
• Stay informed on travel, marketing, and content trends to continuously strengthen creative output.
• Support the ongoing evolution of messaging frameworks, content standards, and creative best practices.
• Experiment with AI-enabled creative tools and workflows to uncover audience insights, generate and test content approaches, and improve marketing effectiveness, while adhering to brand, legal, privacy, and responsible-use standards.

Knowledge and Skills:

• Bachelor's degree in Marketing, Communications, Journalism, English, Advertising, or a related field; equivalent experience considered.
• 3-5 years of professional copywriting, content marketing, or related experience.
• Portfolio demonstrating strong writing ability across multiple channels and formats.
• Excellent written communication, editing, and proofreading skills.
• Strategic curiosity to think beyond the assignment, connecting audience needs, brand voice, and business objectives to create copy that…