Director of Sales and Marketing - Senior Living

Director of Sales & Marketing | Senior Living
Join Distinctive Living and Make a Difference Every Day!
Distinctive Living is seeking an experienced, energetic, and relationship-driven Director of Sales & Marketing to join our team at Copperwood Community!
If you're a motivated sales professional who thrives on building relationships, networking in the community, and helping families find the right place for their loved ones, we'd love to meet you. This is an exciting opportunity to lead occupancy growth while making a meaningful impact in the lives of seniors and their families.
At Distinctive Living, we invest in our people. We foster a supportive culture where team members are empowered to grow professionally, collaborate with passionate colleagues, and make a real difference every day.
Why Join Distinctive Living?

• Medical, Dental & Vision Insurance
• Paid Time Off
• 401(k) with Company Benefits
• Life Insurance
• Employee Assistance Program
• Growth and advancement opportunities
• Supportive leadership and a collaborative culture
• Certified Great Place to Work®

What You’ll Do
As the Director of Sales & Marketing, you'll lead the community's sales efforts by building strong relationships, guiding prospective residents and families through the decision-making process, and executing strategies that drive occupancy and revenue.

Key Responsibilities

• Drive occupancy by managing the entire sales process from lead generation through move-in.
• Conduct community tours, presentations, and personalized consultations with prospective residents and families.
• Build and maintain referral relationships with hospitals, physicians, rehabilitation centers, senior organizations, financial and legal professionals, and other community partners.
• Represent the community at networking events, local organizations, and outreach activities.
• Plan and execute marketing events that generate qualified leads and increase community awareness.
• Develop and implement strategic marketing initiatives to achieve occupancy goals.
• Maintain accurate lead tracking and reporting within the CRM system.
• Collaborate with the Executive Director and leadership team to support resident satisfaction and retention.
• Monitor sales performance, conversion metrics, and marketing effectiveness while identifying opportunities for growth.

What We’re Looking For

• 5+ years of outside sales experience required.
• Senior living, healthcare, hospitality, or other service-related sales experience strongly preferred.
• Proven ability to build relationships, network, and close sales.
• Strong presentation, communication, and organizational skills.
• Self-motivated with the ability to work independently while collaborating with a team.
• Ability to travel locally for networking events, meetings, and community outreach.
• Bachelor’s degree in Marketing, Business, or a related field preferred.

Why You’ll Love This Role
This is more than a sales position – it’s an opportunity to help families navigate one of life's most important decisions. Every relationship you build has the potential to positively impact someone’s future while contributing to the continued success of our community.
If you’re passionate about relationship-based sales, enjoy working in a fast-paced environment, and are looking for a rewarding career with a growing organization, we’d love to hear from you.
Salary: $80000 - $90000 per year#J-18808-Ljbffr