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Branch Manager

Job in Bala Cynwyd, Montgomery County, Pennsylvania, 19004, USA
Listing for: Cetera Financial Group
Apprenticeship/Internship position
Listed on 2026-06-22
Job specializations:
  • Finance & Banking
    Business Administration, Financial Manager, Banking & Finance
  • Management
    Business Administration, Financial Manager, Banking & Finance
Salary/Wage Range or Industry Benchmark: 100000 USD Yearly USD 100000.00 YEAR
Job Description & How to Apply Below
Location: Bala Cynwyd

The Branch Growth Manager manages the overall productivity of the Branch by improving the office’s retention of existing financial professionals, recruiting new financial professionals, and growing revenue from their personal books of business. This role works with Financial Professionals on personal business practice growth from tool utilization to working with different product offerings that best fit client needs based on a Financial Review.

The Branch Growth Manager position maintains a personal book of business to preserve their personal and coaching skills along with knowledge of all products offered by the company to help branch Financial Professionals in their personal practice growth.

In addition to being the Branch Manager to the Branch Growth Specialist (Assistant Manager, where applicable) and Branch Service Engagement Specialist (where applicable), all Financial Professionals and Sales Assistants in the Branch Office, the Branch Manager position requires the need to exercise significant discretion and independent judgment by formulating and implementing management policies and operating practices in the Branch Office. This role is the direct report for Sales Assistants in the branch and will conduct ongoing reviews with the Sales Assistants and Financial Professionals to ensure partnerships are working well.

This role also helps all Financial Professionals with their Business Planning annually with monthly and quarterly reviews.

Key Performance Metrics
  • -35% - Recruiting
  • -15% - New FP Onboarding & Asset Realization within 90 days
  • -30% - Growth, Development & Retention of Tier 1, Tier 2 & new Financial Professionals
  • -20% - Day to Day Operations
What you will do:
  • Work alongside of the Branch Growth Specialist (Assistant Manager) to create an annual business plan at the Branch Level, Personal Level while working with Financial Professionals on building and monitoring achievement of plan goals through provided reports and data.
  • Responsible for Recruiting Experienced Financial Professionals with a minimum of 25 prospect targets per week, Retaining Existing Financial Professionals, Driving Branch/Financial Professional Revenue, along with filling Sales Assistant roles where needed.
  • Maintain a Compliant Branch following all Cetera Compliance Guidelines.
  • Manage Recruiting, offers, transition, onboarding, non-solicitation agreements and commitments as set forth by CFG legal.
  • Review Career Pathing, Team Building, Succession Planning and Talent Management opportunities.
  • Lead Corporate Initiatives.
  • Conduct Weekly Branch Sales Meetings outlining Goal Expectations, status on mtd/qtd/ytd targets and discuss any hurdles, Recognition, Branch Calendar review, etc.
  • Reviewing Team/Ensemble/Partnership needs of practices within a branch based on need.
  • Entering all coaching and contacts for any branch engagement in sales force.
  • Recruiting Activity each week includes 25 contacts through calling efforts and in person or virtual visits while logging all activity in sales force.
  • This role is a Producing position that allows for remaining Active in the Business to aid in coaching and leading by Influence as a Mentor to Financial Professionals at all levels.
  • Coach and mentor new and existing financial professionals at all production levels to help them achieve success within their practice management and overall results as they grow their book of business through client reviews. Provide in-office training; joint appointments, joint calling efforts, role-playing and other hands‑on coaching activities.
  • Managing the Branch Intern Program and potential Career Pathing Program alongside of the Branch Growth Specialist (Assistant Manager) where applicable.
  • Conduct One on One sessions with New Financial Professionals with weekly follow up sessions.
  • Partner with the Training Department to set up needs‑based trainings based on need levels for Financial Professionals in the Branch.
  • Oversee Branch Growth and Profitability alongside of the Branch Growth Specialist to ensure year over year branch revenue growth.
  • Coach Financial Professionals (Tier 1 & Tier
    2) on adoption of Cetera assets (Right Bridge, Pentameter, Marketing Central, Leading…
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