Growth Marketing Analyst

Location: Malvern

Description

We are looking for a Growth Marketing Analyst to help shape data-driven marketing strategies. This position is 5 days per week in the office. This position focuses on turning audience insights into smarter targeting, stronger campaign performance, and more effective engagement across digital channels. The ideal candidate combines analytical thinking with hands-on marketing expertise to support segmentation, persona development, and campaign optimization.

Responsibilities:

+ Analyze campaign performance data and turn it into clear, actionable insights

+ Partner across teams to identify data gaps and help solve integration challenges at a strategic level

+ Support and optimize email marketing programs, including A/B testing subject lines, CTAs, and messaging

+ Build and refine workflows, automations, and marketing processes

+ Contribute to long-term growth strategy through customer insights and data trends

+ Expand into multi-channel execution, including paid social and digital campaigns

+ Examine customer and prospect intent signals from platforms such as Bombora, Zoom Info, Lead Forensics, and marketing automation tools to uncover trends that improve digital marketing results.

+ Build and maintain audience segmentation frameworks, data flows, and activation processes that support targeted outreach across campaigns and channels.

+ Translate behavioral, engagement, and account-level insights into actionable recommendations for content alignment, product messaging, and channel strategy.

+ Evaluate campaign effectiveness across email, paid social, search, and other digital programs using analytics to identify growth opportunities.

Requirements

+ 3-5 years of experience in growth, digital, or lifecycle marketing

+ Hands-on exposure to Salesforce and Salesforce Marketing Cloud

+ Strong analytical mindset with the ability to interpret data and drive next steps

+ Comfortable working across both data and content strategy, without needing to create content directly

+ Experience building or supporting marketing automation workflows

+ Early adopter of AI tools with a solid understanding of platforms like ChatGPT, Claude, and Copilot, ideally with experience building or experimenting with AI-driven tools or agents

+ Confident communicator who can operate in a fast-paced environment with direct leadership

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit  for more information.

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