Retail Media Key Partnership Manager

Retail Media Key Partnership Manager

The Retail Media Key Partnership Manager manages and grows a portfolio of strategic advertiser and agency partnerships within the convenience and fuel retail media ecosystem. This role is responsible for driving revenue through the execution of high-impact, full-funnel media programs across onsite, offsite, and in-store channels, while ensuring strong client relationships and ongoing performance optimization. Reporting to the Senior Manager, Retail Media Sales, the Key Partnership Manager plays a critical leadership role by mentoring junior sellers or account managers, serving as a trusted partner to advertisers, and translating retail media strategy into executable programs aligned with shopper behavior, trip missions, and daypart dynamics.

The position includes, but is not limited to, the following essential job duties, responsibilities and requirements:

Key Partnership & Revenue Management

• Own and manage a portfolio of priority CPG brand and agency partnerships, with accountability for meeting and exceeding assigned revenue targets.
• Lead the full sales lifecycle for assigned accounts, including opportunity identification, media plan development, pricing recommendations, negotiation support, and renewal growth.
• Serve as a strategic advisor to advertisers, aligning media solutions to brand objectives, shopper behavior, and retail priorities.
• Identify upsell opportunities across onsite, offsite, and in-store media channels to drive incremental revenue.

Campaign Strategy, Execution & Optimization

• Translate advertiser objectives into actionable, full-funnel retail media programs in collaboration with planning, ad operations and creative delivery.
• Oversee campaign execution working with planning team to ensure seamless launch and ensure accuracy, pacing, and performance against KPIs.
• Collaborate with planning team to maximize results and provide optimization recommendations to improve performance and maximize return on ad spend.
• Deliver clear, data-driven insights and reporting that show campaign impact and advertiser value.

Cross-Functional Collaboration

• Partner closely with Sales, Marketing, Analytics, Merchandising, and Operations to ensure retail media programs align to enterprise goals
• Contribute advertiser feedback to inform product enhancements, sponsorship development, and media innovation.
• Support the Senior Manager in internal and external business reviews with account-level insights and performance summaries.

Team Leadership & Professional Development

• Provide day-to-day guidance, mentoring, and support to junior team members, partnership managers, or sales specialists.
• Model strong client management, solution selling, and executive communication skills.
• Support onboarding, training, and best-practice development within the retail media sales organization.
• Serve as a subject-matter expert in retail media execution and advertiser partnership management.

• Bachelor's degree in Marketing, Business or related field.
• 5–8+ years of experience in retail media, digital advertising, media sales, or shopper marketing.
• Demonstrated success managing complex advertiser or agency relationships and delivering revenue growth.
• Experience executing multi-channel media programs with measurable performance outcomes.
• Strong communication, presentation, and relationship-management skills.
• Prior experience mentoring or leading junior teammates preferred.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Complete physical activity inventory of the position includes:

• Work requires frequent sitting, standing, walking and use of keyboard/computer.
• Work requires occasional bending, reaching and lifting/moving up to 35 pounds.
• Work is subject to tight deadlines and interruptions can be stressful.
• Travel to store locations as necessary.
• Sit for long periods of time.
• Operate computer keyboard and mouse for data entry.
• View computer monitor
• Hea…