Group Product Director, Professional Promotion, Neuroscience Schizophrenia
Listed on 2026-08-02
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Marketing / Advertising / PR
Marketing Manager, Marketing Strategy, Marketing Communications
Group Product Director (GPD), Professional Promotion, Neuroscience Schizophrenia
Johnson & Johnson is recruiting for a Group Product Director (GPD), Professional Promotion, Neuroscience Schizophrenia located in Titusville, NJ.
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Our Neuroscience team tackles the world's toughest brain health challenges including multiple sclerosis, Alzheimer's disease, Parkinson's disease, myasthenia gravis, epilepsy, major depressive disorder, bipolar disorder, schizophrenia, and autism. This patient-focused team helps address some of the most complex diseases of our time.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.
Role OverviewThe Group Product Director (GPD), Professional Promotion, Neuroscience Schizophrenia will lead the U.S. HCP marketing strategy and professional education across the long-acting injectable portfolio, comprised of INVEGA SUSTENNA®, INVEGA TRINZA®, and INVEGA HAFYERA®. This leader will also partner closely with the CAPLYTA® brand team to deliver a cohesive schizophrenia portfolio strategy. The role requires strong strategic leadership, disciplined execution, cross-functional influence, and the ability to coach and develop a high-performing team of marketers.
This Group Product Director will report to the Director of Marketing, Neuroscience Schizophrenia.
- Coach and develop a high-performing team while fostering an inclusive culture and strengthening marketing capabilities.
- Shape and execute U.S. HCP marketing strategies, professional education priorities, and omnichannel initiatives to enhance customer engagement and maximize brand performance.
- Champion data-driven decision making and proactively adjust strategy using market research, analytics, and field insights.
- Lead and advance Key Opinion Leader (KOL) engagement strategy to inform customer insights and support professional education priorities.
- Continuously advance core marketing fundamentals, including insight generation, segmentation, co-positioning, message and creative development, and impact measurement.
- Partner closely with the CAPLYTA® brand team to develop and execute a cohesive schizophrenia portfolio strategy with clear alignment across priorities, messaging, and field execution.
- Manage the agency-of-record relationship and other agency/vendor partners to deliver high-quality HCP tactics on strategy, on time, and within budget.
- Partner closely with Sales leadership to ensure seamless execution, field readiness, pull-through, and feedback loops that improve customer engagement and business impact.
- Optimize resource allocation and investment decisions to maximize performance and return on investment.
- Build strong partnerships with cross-functional stakeholders including Sales, Medical Affairs, Market Access, Finance, Legal, Regulatory, Health Care Compliance, and Global Commercial teams to ensure strategic alignment and compliant execution.
- Support the Director of Marketing with business review meetings, including preparing strategic updates, synthesizing performance insights, and ensuring clear follow-up on key leadership decisions.
- Champion responsible and compliant adoption of AI-enabled tools to accelerate insights, improve efficiency, enhance content development workflows, and support strategic decision-making.
- BA/BS required; MBA preferred.
- Minimum of 8 years of relevant commercial experience, including marketing and/or sales in the pharmaceutical or healthcare industry.
- Proven ability to lead and collaborate with cross-functional teams and drive strategic alignment across matrixed organizations.
- Demonstrated track record of business results, strong marketing competencies, and learning agility with a willingness to test, learn, and scale new approaches.
- Demonstrated ability to think strategically, challenge the status quo, and translate insights into focused…
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