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Director, Public Health Engagement Marketing

Job in North Wales, Montgomery County, Pennsylvania, 19454, USA
Listing for: Merck
Full Time position
Listed on 2026-08-03
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Communications, Marketing Strategy
Job Description & How to Apply Below
Location: North Wales

Director, Public Health Marketing

Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified its legacy for over a century. Our company's success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.

Our Global Human Health Division abides by a "patient first, profits later" ideology. Results-driven and ambitious, this team of individuals represents a functional balance between meeting company objectives and the needs of people around the world.

The organization is comprised of sales and marketing professionals who are passionate about their role in bringing prescription medicines, vaccines, and other medical products to our customers worldwide.

Role Summary

The Director, Public Health Marketing leads portfolio-level public health marketing strategy for the U.S. Vaccines Business Unit, driving engagement with consumers, customers, stakeholders, and trusted voices to advance vaccine confidence, access, acceptance, and uptake.

This role is accountable for translating public health and market insights into integrated, omnichannel marketing and ecosystem activation strategies that deliver business impact while strengthening partnerships across the public health ecosystem.

This role will lead a team committed to expanding vaccine acceptance and uptake, mobilizing customers and stakeholders behind our vaccine portfolio, strengthening the systems that make vaccination easier, and proactively shaping the ecosystem to stay ahead of tomorrows challenges

Role Responsibilities

Lead Four Strategic Capabilities

  • Improve Vaccine Acceptance and Uptake
  • Mobilize Customers and Stakeholders
  • Strengthen and Optimize the Vaccination Ecosystem
  • Anticipate and Mitigate Ecosystem Threats and Opportunities

Enterprise Leadership

  • Lead and develop a high-performing, inclusive team of 5 Associate Directors and lead a digital engagement team to support content development and execution.
  • Create and guide execution of strategic priorities across the Public Health Marketing organization.
  • Serve as the subject matter expert on public health stakeholders, customer dynamics, and ecosystem trends.
  • Drive alignment and collaboration across Brand Marketing, Customer Engagement, Communications, Medical Affairs, Policy, IAM, Contracting, and Field teams.
  • Lead annual planning, performance measurement, and budget management

Minimum/Preferred Education Requirements

  • Minimum – BS/BA
  • Preferred – MBA/MA/MPH

Required

Experience and Skills:

  • 8+ years of experience in marketing, public health, market access, policy, stakeholder engagement, or related commercial functions.
  • Proven success developing and executing strategic and omnichannel marketing initiatives.
  • Strong stakeholder management skills with experience influencing and partnering with senior internal and external stakeholders.
  • Demonstrated ability to lead cross-functional teams and drive organizational alignment.
  • Strong innovative, analytical, and strategic problem-solving skills.
  • Experience leveraging data, insights, and performance metrics to drive decisions and optimize results.
  • Exceptional communication, presentation, and change leadership capabilities.
  • Track record of building, developing, and enabling high-performing teams through inclusive leadership.

Preferred

Experience and Skills:

  • U.S. vaccines commercial, public health, and policy experience.
  • Deep understanding of the vaccine and public health ecosystem.
  • Experience working with CDC, public health agencies, professional societies, advocacy organizations, and other vaccine stakeholders
  • Experience with customer analytics, digital engagement, and omnichannel customer strategies
  • Demonstrated success driving vaccine confidence, access, equity, and uptake initiatives

Leadership Profile

  • A strategic, innovative, and collaborative leader who combines deep public health expertise with strong marketing acumen to mobilize stakeholders, strengthen the vaccination ecosystem, and drive…
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