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Senior Product Marketing Specialist, ICS

Job in Cranberry Township, Butler County, Pennsylvania, 16066, USA
Listing for: Westinghouse Nuclear
Full Time position
Listed on 2026-08-05
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Product Marketing
Salary/Wage Range or Industry Benchmark: 103200 - 129000 USD Yearly USD 103200.00 129000.00 YEAR
Job Description & How to Apply Below
Location: Cranberry Township

Are you interested in being part of an innovative team that supports Westinghouse's mission to provide clean energy solutions? At Westinghouse, we recognize that our employees are our most valuable asset and we seek to identify, attract and recruit the most qualified talent while recognizing and encouraging the value of diversity in the global workplace.

About the role:

As a Senior Product Marketing Specialist, ICS you will be responsible for facilitating, developing, and coordinating Instrumentation & Control (I&C) digital marketing content. You will serve as the central content and execution interface for the I&C organization-ensuring, accurate, and high‑quality inputs that align with established brand strategies, messaging frameworks, and communication standards. You will report to the Interim Senior Director, Strategic Marketing and work remote.

100% Remote role.

Key Responsibilities:

* Lead development and coordination of I&C marketing content and technical inputs, including brochures, flysheets, presentations, and digital assets.

* Facilitate and govern I&C digital content planning and cadence, ensuring agreement on product priorities, brand standards, and target audiences across regions.

* Ensure materials are aligned with product strategies and target audiences, and are consistent with established brand themes and messaging.

* Maintain a structured update cadence for technical content based on product roadmap, customer needs, and market positioning.

* Partner with Marketing and Corporate Communications teams to support publication of external media and communications.

* Oversee effectiveness of digital media projects using qualitative and quantitative inputs to support continuous improvement.

* Communicate technical value proposition for product offerings within the ICS product portfolio.

* Support assessments of market trends, customer needs, and competitive positioning to inform messaging, positioning, and messaging strategies to support product capture goals.

* Navigate and coordinate interaction of corporate functions that are touch points to product management (Finance, Legal, Quality, and Supply Chain).

* Lead end‑to‑end execution of all I&C conferences and industry event including planning, content coordination, partner understanding, and delivery deadlines.

* Partner with I&C Engineering to ensure conference content reflects current offerings, roadmap, and differentiation.

* Be the steward of common narratives, value propositions, and positioning across all internal and external communications.

* Support quarterly internal I&C newsletters, ensuring agreement on priorities and leadership messaging.

Qualifications:

* Bachelor's degree or equivalent experience. Engineering, Business, Marketing, Communications degree preferred.

* 7+ years of relevant professional experience in product marketing or marketing communications within a technical or industrial environment

* Experience translating product strategy and technical concepts into clear, customer‑focused messaging and communication assets

* Experience collaborating across multiple regions, products, and cross‑functional teams to support global customers

* Experience leading large, cross‑functional projects, including fixed‑deadline deliverables such as conferences, external communications, or multi‑channel campaigns

* Willingness to travel up to 10%

We are committed to transparency and equity in all of our people practices. The base salary range for this position, which is dependent upon experience, qualifications and skills, is estimated to be $103,200 to $129,000 per year.

#LI-Remote

Why Westinghouse?

Our benefits package is tailored to meet the diverse needs of our employees, while also promoting wellness and career growth. The following are representative of what we offer:

* Comprehensive Medical benefits which could include medical, dental, vision, prescription coverage and Health Savings Account (HSA) with employer contributions options

* Wellness Programs designed to support employees in maintaining their health and well-being including Employee Assistance Program providing support for our employees and their household members

* 401(k) with…
Position Requirements
10+ Years work experience
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