Associate Director, U.S. Consumer Marketing – Patient Adherence Program Lead

Associate Director, Consumer Patient Adherence Strategy

The U.S. PAH Consumer Marketing team is seeking an Associate Director to lead the consumer patient adherence strategy for our PAH drug. This is a high-impact opportunity to shape and scale a patient-centered program designed to help appropriate patients start therapy with confidence, stay engaged over time, and navigate key moments in their treatment journey.

This leader will own the strategy, execution, and optimization of the adherence program, partnering across Marketing, Patient Services, Market Access, Digital, Data & Analytics, Medical, Legal/Compliance, agencies, and other key stakeholders. The role requires a strong strategic leader who can translate patient insights, business priorities, and performance data into practical solutions that improve the patient experience and support persistence.

This is a unique opportunity to help shape a meaningful patient experience strategy in a specialty disease area, with direct impact on how patients are supported over time.

Key responsibilities include:

• Leading the consumer patient adherence strategy.
• Developing omnichannel patient experiences, including CRM, digital, education, and support resources.
• Partnering with analytics and digital teams to define KPIs, dashboards, and optimization opportunities.
• Orchestrating cross-functional execution across internal and external partners.
• Ensuring compliant, effective, and scalable program delivery.

Education requirement:

• Master's Degree, MBA or MS.

Ideal candidates will bring:

• 5+ years of U.S. pharma, biotech, healthcare marketing, patient services, patient experience, access, or digital engagement experience.
• Experience building or optimizing marketing, patient support, adherence, CRM, or engagement programs.
• Strong cross-functional leadership and stakeholder management skills.
• Strong communication, project leadership, budget management, and agency/vendor management capabilities.
• Specialty, rare disease, hub services, specialty pharmacy, or patient adherence experience preferred, but not required.

Required Skills:

Adaptability, Agile Principles, Brand Marketing, Creativity, Customer Insights, Financial Analysis, Market Access, Market Research, Pricing Strategies, Product Management, Promotions Management, Sales Support, Stakeholder Influence, Strategic Planning, Strategic Thinking

Preferred

Skills:

Salary range for this role is $ - $. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at