Business Intelligence Analyst II; Adobe Platform

Position: Business Intelligence Analyst II (Adobe Experience Platform)
Overview

To provide actionable business intelligence in consultation with management and business units for use in daily and strategic decision making. Apply industry best practices and standards to create optimum solutions that improve business performance. Conduct analytical studies to provide results/recommendations to senior management for department and enterprise-wide strategic initiatives. Ensures effective management of projects from inception through implementation. Considered a key stakeholder/key contributor on highly complex initiatives and project teams.

Lead the most complex/unusual tasks of broad latitude and significant impact requiring complex analysis.

Responsibilities

• Evaluate operational efficiency and effectiveness
• Perform qualitative and quantitative analysis relating to operational functions, workflow, processes, and other business related issues
• Collaborate with functional areas to develop and maintain performance metrics, measurements, methods and targets
• Obtain quantitative and qualitative data of business processes to analyze, determine and promote data driven decisions
• Analyze and evaluate competitor data and industry trends to understand current business unit competitive posture
• Design and document dashboards, reports, and thresholds to alert business units to monitor business status and fluctuations
• Identify and assess business strategies and opportunities; develop appropriate analytical approaches
• Collect and analyze data; synthesize results of analyses, develop and make recommendations and alternatives based on the full spectrum of internal/external considerations
• Build new and/or modify existing database/data warehouse/data mart and business intelligence solutions to meet business and system requirements
• Use data warehousing/business intelligence toolsets to gather, store, and provide access to data in assist management decision making
• Collaborate with business units and senior management to conduct needs assessment to support organization strategies, tactics, and learning solutions that support business unit objectives
• Identify areas of improvement; determine solutions; implement enhancements/changes to improve operations, standards and results
• Collaborate with management to establish objectives, standards, and strategies for delivering updates and changes to reporting and analytical procedures
• Provide guidance and advice to management on the most effective and efficient use of resources to obtain measurable process improvements
• Compile, research and analyze trends in support of projects and initiatives
• Manage projects from concept through the planning, analysis, design, testing, implementation, and transition phases
• Develop clear and concise "big picture" of projects within Navy Federal organizational goals Expert
• Direct and lead Project Teams by developing and coordinating work plans, schedules, milestones, deliverables, and training
• Ensure the implementation of new and enhanced processes
• Identify and assess business strategies and opportunities; develop appropriate analytical approaches
• Lead, guide and mentor less experienced staff
• Performs other duties as assigned

Qualifications

• Experience leading or supporting Adobe Experience Platform (AEP) migrations, including Web SDK implementations, and leveraging web and advanced analytics to drive business insights and data-informed decision-making.
• Understanding ofserver-side/event forwarding and Conversion APIsto support resilient measurement and media performance. Experience with site tagging and media operations measurement, including paid media and conversion tracking
• Demonstrated experience using website analytic tools, including event-based data collection, such as Adobe Web SDK, Adobe Analytics, Google Analytics or other third-party tools
• Demonstrated experience using website analytic tools such as Adobe/Omniture, Site Catalyst, Google Analytics or other third-party tools
• Extensive experience in the application of statistical methods, mathematical techniques, forecasting, cost-benefit analysis and related analytical tools
• Extensive experience in problem resolution including determining root cause, scope and scale of issues
• Extensive…