Alcohol Brand Ambassador; Gulf – Dothan, Panama , Pensacola and Mobile

Alcohol Brand Ambassador (Gulf – Dothan, Panama City, Pensacola and Mobile)

Location:

Pensacola, FL

Business Segment: COR

Job Type: Seasonal Part-Time, Flexible schedule (up to 20 hours per week). Must be available weekdays and weekends.

Buffalo Rock is an award‑winning Pepsi and Keurig Dr Pepper bottler founded in Birmingham, AL over 124 years ago. The Brand Ambassador will promote the company’s alcoholic beverage portfolio by engaging consumers at events, tastings, and through social media. The role requires passion for beer, energetic interaction, and the ability to represent the brand professionally.

• Travel throughout the Gulf region (Dothan, Panama City, Pensacola, Mobile).
• Work evenings, weekends and during events (typically Thursday–Sunday).
• Represent and promote beverages at retailers, events, festivals, and bars to increase visibility and consumer engagement.
• Maintain a professional appearance and demeanor.
• Interact with customers to generate excitement and inform them about product features, benefits and unique selling points.
• Organize and participate in tastings, product samplings, and giveaways to increase product trials.
• Plan and coordinate events with clients, the Corporate Director of Alcohol Sales & Strategic Partnerships and local franchisees; set up and break down booths and maintain sampling materials.
• Track and report on the effectiveness of events and campaigns, providing insights and recommendations for future initiatives; join weekly status calls.
• Share brand‑related content on social media, creating organic engagement and fostering a positive brand image.
• Provide feedback to marketing and sales teams on consumer preferences, market trends, and competitor activity.
• Assist in promoting sales through partnerships with bars, restaurants, and retail outlets.
• Educate consumers on beer styles, brewing techniques, and brand history.
• Maintain high level of ethical and moral conduct, self‑improvement, safety awareness and teamwork.

• Show responsible conduct while representing the company on and off site.
• Complete assigned training and maintenance of knowledge.
• Protect the company from damages, theft, or liabilities.
• Follow company commitments and embody the purpose “Building brands through legendary service and remarkable people.”

• High School Diploma or GED (required). Some college or continued education preferred.
• Previous experience in brand ambassadorship, sales, or hospitality preferred.
• Beverage or food service experience preferred.
• Marketing experience preferred.
• Proficiency with Microsoft Office 365 (Outlook, Word, Excel, PowerPoint, SharePoint, Access) – required.
• Proficiency with social media platforms and scheduling programs (Instagram, Facebook, Tik Tok, etc.) – required.
• Valid driver’s license with good driving record – required.
• Must have own reliable transportation with required insurance – required.
• Must be at least 21 years of age to work with alcohol.
• Must have a smartphone device.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, genetic makeup, status as a protected veteran, or any other factor prohibited by applicable law.