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Senior Parts & Service Marketing Consultant

Job in Peoria, Peoria County, Illinois, 61639, USA
Listing for: Caterpillar Brazil
Full Time position
Listed on 2026-02-28
Job specializations:
  • Business
    Business Development, Sales Marketing
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below
** Career Area:
** Product Support
*
* Job Description:

**** Your Work Shapes the World at Caterpillar Inc.
** When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other.  We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

The Products & Services Organization for Caterpillar’s CI Core Regions Division is hiring a
** Senior Parts & Service Marketing Consultant**, who is a lifecycle go-to-market Specialist to lead the go-to-market strategy and execution for Wear and Maintenance products & services.
** Role

Summary:

** In this role you will be part of the Products & Services Division that is committed to understanding and solving customer challenges that extend beyond purchasing machines and parts. Our mission is to consistently
** understand
* * customers’ toughest challenges deeply throughout the lifecycle, t
** ranslate
* * those challenges into solutions that genuinely address them, and
** empower
* * customers, field teams and salespeople to
** win
* * with clarity and confidence. The division is responsible for dealers & customers in core regions, focused on Americas North, Europe, Japan, Australia and New Zealand.

The ideal candidate will be skilled at collaborating across a complex, global matrix to utilize deep customer understanding that delivers tailored lifecycle solutions, proactive customer engagement and modernized sales enablement.
** What You’ll Do (Job Duties)
*** Develop a unified Go to Market approach for Wear products and Maintenance products
* Create clear, tailored set of offerings for target customer segments
* Act as the go to market and strategy connector across Wear (Undercarriage and GET), Maintenance (Hose and Couplings, Filters and Fluids, Seals, Tubes, Hardware, Electronics, Self Service Options, Repairs), Services Development and Dealer enablement
* Lead positioning, messaging, and readiness for global and regional audiences
* Translate customer needs, data, and field feedback into actionable programs and tools
* Supports alignment across Sales, Marketing, Digital, and Product teams
* Leads data and insights projects to drive go to market & sales execution
* Partner with project management team members on key portfolio projects
** What You Have (Core Skills)**
* ** Customer Focus**:
Skilled in translating customer insights, data trends, and business objectives into actionable strategies that drive brand awareness, demand generation, and measurable business growth.
* ** Effective Communications**:
Strong interpersonal skills to facilitate and lead conversations in small and large group settings
* ** Decision Making & Critical Thinking:
** Be able to develop an actionable plan based on the insights for growth
* ** Relationship Management:
** Ability to drive alignment across Sales, Marketing, Digital, and Product teams by facilitating shared goals, integrating cross functional insights, and ensuring cohesive execution of initiatives, functional insights, and ensuring cohesive execution of initiatives functional insights, and ensuring cohesive execution of initiatives‑functional insights, and ensuring cohesive execution of initiatives
* ** Problem Solving:
** Demonstrated aptitude in developing comprehensive marketing strategies, services, value proposition creation, competitive analysis, and go to market planning.
** Top Candidates Will Also Have
*** Experience in sales and go to market strategy
* Previous experience working with customers and dealers
* Industry product experience or marketing communications experience
* Bachelor's degree in Business, Marketing, or Engineering This role can be located in Peoria, IL or Cary, NC. The preferred location is Peoria, IL.Relocation assistance is available to Peoria, IL only.

Up to 25% travel globally.### ###
** Summary Pay Range:**$ - $Compensation and benefits offered may vary depending on multiple individualized factors, job level,…
Position Requirements
10+ Years work experience
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