Product Consultant
Listed on 2026-09-04
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Education / Teaching
Training Instructor / Specialist
Career Area:
Sales
Job Description:When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.
Together, we are building a better world, so we can all enjoy living in it.
At Caterpillar, we work to help our customers build a better world. Without our team of talented, bright and driven individuals, we wouldn’t be the Caterpillar we are today. Now, this is your chance to join our team and do work that matters. We want you to help us enable customer success, make progress possible around the world and help our communities grow and thrive.
DemoOperator Instructor
As a Demo Operator Instructor
, you will provide effective demonstration, safety, operation and application training of CAT equipment to customers, dealers, internal personnel, and varied audiences which support and promote the sale of Caterpillar products and services. The product demonstrator/instructor is the key producer to delivering an outstanding experience for all equipment-related programs at the demonstration and learning centers, dealer locations, and customer job sites.
The incumbent will conduct product demonstrations and narration, as well as safety, operation, and application training, which display a proven set of operating/application skills, product knowledge, and practical experience. These duties require an incumbent to possess a minimum of 8 years of operator experience in heavy construction, quarry/aggregates, and or mining industries. With seasoning, the incumbent gains broad operation skills, application expertise, and the ability to employ a wide range of demonstration, evaluation, analytical, and communication techniques and tools to assist in their job role.
Demonstration of Product:
Demonstrate Caterpillar equipment during Customer, Dealer, and Internal Business Partners’ product demonstrations both at the facility and off‑site
Execute demo sequences at a superior level during high‑pressure situations while narrating during the operational sequence
Demonstrate Caterpillar offerings;
Technology, Command, Equipment Training Solutions, parts and services, etc.Contribute as a design team member to current and new demonstrations.
Product and Application Training:
Provide hands‑on training related to machine operation, application, job efficiency, and safety at the Demonstration and Learning Centers or offsite locations to Caterpillar Equipment Training Solutions (ETS) standards
Participate and train in the certification process for dealer demonstrator instructors to the level of Certified Dealer Instructors
Provide subject matter expertise to the Equipment Training Solutions Curriculum Developers to ensure the materials are up to date for all product families
Provide Subject Matter Expertise to the development, evaluation, and promotion of the Caterpillar Training Simulators.
Product and Job Site Evaluation/Recommendations:
Evaluate customer job sites to help maximize the efficiency of machine application and operation, machine selection and configuration, and safety of operations
Recommend modifications and improvements which result in superior product performance, producing greater returns to the customer and resulting in machine sales
Provide Voice of the Customer input by communicating with appropriate business units
Production Analysis Team:
Must hold or be able to obtain a Commercial Driver’s License
Work autonomously in preparation and execution of job study
Conduct job studies on all models of Caterpillar and competitive products at various job sites
Compile, analyze, and present data acquired during job study to customers, dealers, or internal business partner
Sales Support:
Provides Subject Matter Expertise (SME) to the dealer sales force and Caterpillar Field Reps during events at the Demonstration and Learning Centers
Provides support to potential customer purchases, both on and off-site during customer visits.
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