Marketing Intern

Position Overview

The Tik Tok Content & Marketing Intern will support NOW Hospitality’s social media presence by developing engaging, brand-aligned Tik Tok content for Brienzo’s Pizza + Bar locations in Peoria Heights, Peoria, and East Peoria. This role will be responsible for planning, filming, editing, and coordinating Tik Tok content while actively engaging with the online community and contributing new promotional ideas. The ideal candidate is creative, comfortable working on-site with restaurant employees and guests, knowledgeable about Tik Tok trends, and able to manage content through a structured review and approval process.

The intern will:

• Develop and maintain a monthly Tik Tok content calendar featuring a minimum of fourteen (14) videos per month.
• Plan a balanced mix of content, including food and beverage features, employee spotlights, behind-the-scenes moments, restaurant experiences, promotions, events, trends, and community-focused content.
• Present the upcoming content calendar to the Marketing Manager for review before production and posting.
• Coordinate, film, and edit short-form videos for Tik Tok in a style that is engaging, current, and consistent with the Brienzo’s brand.
• Write captions, select relevant hashtags, recommend trending sounds, and prepare all other elements required for each post.
• Submit completed content for approval by Creative Team no later than one (1) week before its scheduled posting date.
• Incorporate requested revisions and obtain final approval before any content is published.
• Refrain from posting unapproved content or making material changes to approved content without authorization.
• Maintain an organized content library containing raw footage, edited videos, captions, approvals, and final published files.

The intern will monitor the Brienzo’s Tik Tok account and respond to comments, questions, and general feedback in a timely, friendly, and professional manner.

Responses must reflect the Brienzo’s brand voice. Any complaint, sensitive concern, refund request, media inquiry, employment question, or potentially damaging comment must be escalated to the Marketing Manager before a response is posted. The intern may not make commitments, issue refunds, disclose internal information, or speak on behalf of management without approval.

Content may be produced at the following Brienzo’s locations:

• Peoria Heights
• Peoria
• East Peoria

The intern will coordinate filming schedules with the Marketing Manager, general managers, and participating employees. Filming should be planned in advance whenever possible to avoid disrupting restaurant operations or the guest experience.

The intern is expected to:

• Communicate filming needs and concepts before arriving at a location.
• Arrive prepared with a shot list, content plan, and any necessary equipment or props.
• Receive permission before featuring employees or guests in content.
• Follow all restaurant safety, sanitation, dress, and conduct expectations while filming on-site.
• Work respectfully with employees and managers participating in content.

In addition to recurring Tik Tok content, the intern will develop and present at least two (2) larger marketing ideas each month.

Ideas may include:

• In-store promotions
• Social media activations
• Limited-time offers
• Contests or giveaways
• Community partnerships
• Restaurant events
• Employee-led content series
• Seasonal campaigns
• Guest engagement opportunities
• Concepts designed to increase visits, participation, or brand awareness

Each idea should include a brief overview of the concept, its intended audience, the business or marketing objective, how it would work, the resources required, recommended timing, and…