Sr. Coordinator Business Development & Marketing
Job in
Philadelphia, Philadelphia County, Pennsylvania, 19107, USA
Listed on 2026-02-26
Listing for:
DLA Piper
Full Time
position Listed on 2026-02-26
Job specializations:
-
Business
Business Administration, Sales Marketing, Business Development
Job Description & How to Apply Below
Summary
The Senior Coordinator - Business Development & Marketing, working in collaboration with and in support of the firm's strategic initiatives, under the direction of the BD & Marketing Manager, will work closely with firm lawyers and other members of the Marketing & BD Department to support select marketing and business development activities for the assigned practice group. The position requires a self-starter, with accomplished critical thinking skills, who can partner with other marketing, business development, administrative and executive team members to achieve business objectives.
This role will work closely with the assigned practice group partners on strategic client growth opportunities and will report to the assigned practice group's BD & Marketing Manager.
Location
This position can sit in our Washington DC, Atlanta, Austin, Baltimore, Boston, Chicago, Dallas, Houston, Los Angeles, Miami, Minneapolis, New York, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, Seattle, Short Hills, or Wilmington office and offers a hybrid work schedule.
Responsibilities
* Supports client targeting and cross-selling initiatives.
* Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.
* Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.
* Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.
* Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
* Supports practice group events, industry sponsor ships, and webinars in collaboration with the Events team.
* Gathers and analyzes data points to measure ROI.
* Supports and advice on directory and league table submissions and industry awards.
* Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.
* Proficiently leverages firm systems, such as CRM and experience databases, to harness client intelligence and create efficiencies in process.
* Stays abreast of market trends, competitor activity, and client developments.
* Performs other duties as assigned.
Desired Skills
Experience working with assigned practice group is preferable but not required. Collaborative team player who can both take direction and self-start. Exceptional attention to detail, demonstrated ability to transfer learnings from one situation to the next, and a flexible and organized approach. Critical thinker, eager to learn, positive and able to thrive in a fast-paced environment with competing priorities and deadlines.
Strong relationship builder who is committed to learning the practice and eager to grow their skill set. Takes the initiative to create and foster engagement.
Proficiency with MS Word/Excel/PowerPoint/Teams is essential. Prior experience using programs like Co-Pilot and Microsoft Dynamics is desirable but not required
Minimum Education
* Bachelors degree in Marketing, Communications, Business or related field.
Minimum Years of Experience
* 3 years' direct experience serving in a marketing and business development role in a large law firm or professional services environment.
Essential Job Expectations
While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to:
* Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties.
* Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner.
* Provide timely, accurate, and quality work product.
* Successfully meet deadlines, expectations, and perform work duties as required.
* Foster positive work relationships.
* Comply with all firm policies and practices.
* Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed.
* Ability to work under pressure and manage competing demands in a fast-paced environment.
* Perform all other duties, tasks or projects as assigned.
Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people.
Physical Demands
Sedentary work:
Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the…
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