Content Marketing Manager, Professional Learning & Growth

At Colibri Group, culture is at the heart of everything we do. Our values Love, Joy, Boldness, Teamwork, and Curiosity, guide how we work together, support our customers, and make a difference in the communities we serve.

Colibri Group is a leader in online professional education, serving more than one million learners each year across a family of trusted education brands. Moreland University, part of our Teacher Education Ecosystem, supports educators around the world through innovative pathways into the teaching profession and continued professional growth.

We’re looking for a Content Marketing Manager – Professional Learning to help build and scale Moreland University’s professional learning offering for educators.

This is an individual contributor role with meaningful ownership over a new area of growth for Moreland. We’ve spent the last several years testing professional learning experiences with educators and have seen strong interest and demand. Now, we’re ready to turn that momentum into a scalable portfolio of on-demand courses, learning journeys, live experiences, and ultimately new subscription-based offerings.

You’ll own the professional learning go-to-market calendar and help move new offerings from idea through launch — partnering closely with faculty and subject matter experts who develop the curriculum while you provide project leadership, audience insight, editorial guidance, and marketing expertise.

We’re looking for a content marketer first: someone who can write, position, launch, and promote educational offerings while keeping multiple projects, stakeholders, and deadlines moving forward. Experience working with educators, teachers, EdTech, professional learning, or another teacher-facing audience will be especially valuable.

You should be equally comfortable writing a landing page, building a launch calendar, guiding a subject matter expert through a project, reviewing learning materials for quality and audience fit, and looking at engagement data to determine what we should build next.

• Own the professional learning portfolio and launch calendar, helping prioritize, plan, and bring new on-demand courses, learning journeys, certificates, microcredentials, webinars, and other educator experiences to market

• Lead projects from concept through launch, coordinating faculty, subject matter experts, creative partners, and cross-functional teams while keeping timelines, deliverables, and launch readiness on track

• Create compelling short and long form marketing content including landing pages, course titles and descriptions, email campaigns, blog content, promotional messaging, participant communications, and sales enablement materials

• Build and execute go-to-market strategies that drive awareness, registrations, subscriptions, repeat engagement, and long-term growth across Moreland’s professional learning portfolio

• Use learner feedback, participation data, market insights, and performance metrics to improve existing offerings, identify new opportunities, and help scale professional learning into a meaningful new growth channel for Moreland

• 4+ years of experience in content marketing or a closely related role, ideally within education, EdTech, professional learning, online learning, or another educator-facing environment

• Direct experience creating marketing content and bringing programs, educational offerings, digital content, courses, events, or similar products to marketnot simply supporting content after launch

• Strong writing and editorial skills across short- and long-form content, with the ability to translate educational concepts into clear, engaging messaging for teachers and other educator audiences

• Demonstrated ability to…