Regional Communications Director

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By joining the American Red Cross you will touch millions of lives every year and experience the greatness of the human spirit at its best. Are you ready to be part of the world's largest humanitarian network?

Join us-Where your Career is a Force for Good!

Job Description:

WHY CHOOSE US?

Joining the American Red Cross is like nothing else - it's as much something you feel as something you do. You become a vital part of the world's largest humanitarian network. Joining a team of welcoming individuals who are exceptional, yet unassuming. Diverse, yet uncompromising in unity. You grow your career within a movement that matters, where success is measured in people helped, communities made whole, and individuals equipped to never stop changing lives and situations for the better.

When you choose to be a force for good, you'll have mentors who empower your growth along a purposeful career path. You align your life's work with an ongoing mission that's bigger than all of us. As you care for others, you're cared for with competitive compensation and benefits. You join a community that respects who you are away from work as much as what you do while at work.

We are seeking a Regional Communications Director for the American Red Cross Southeastern Pennsylvania Region.

Position is hybrid: minimum 1 day (Thursdays) in the office.

* This position may be eligible for relocation assistance.

WHAT YOU NEED TO KNOW (Job Overview):

The Regional Communications Director serves as an important component of the American Red Cross regional team. Determine the communications and marketing functions that drive regional business objectives and results, publicize the mission of the Red Cross, support revenue generations, and educate the public about how to access Red Cross services. The Regional Communications Director works in close collaboration with the division communications director, Field Marketing, Development, Disaster Cycle Services, Service to the Armed Forces, Biomedical Services, Health and Safety, and Volunteer Services staff to provide communication and marketing support.

Provide support, development and/or leadership guidance to all volunteers.

WHERE YOUR CAREER IS A FORCE GOOD (Key Responsibilities):

* Strategy:
In collaboration with the regional executive and division communication director, determine and execute a strategic communications plan that is aligned with enterprise-wide communications and marketing strategies, that supports service delivery and revenue generation efforts across all lines of business.

* Media Relations and Social Engagement:
Work with regional executive and division communications director to develop and execute determined media relations and social media strategy, including social media platform maintenance, media contact management, news release distributions, pitching, etc. Respond to local media inquiries by coordinating interviews and providing Red Cross approved information, as appropriate. May be required to serve as a Red Cross spokesperson. Train and prepare staff and volunteer spokespersons throughout the region, review support requests and develop and execute an effective communications strategy.

Monitor and analyze public relations and social engagement data.

* Public Affairs and Crisis Communications:
Support regional, divisional, and potentially national, disaster public affairs activities. Provide training and guidance to regional disaster public affairs spokespersons and volunteers. May be required to serve as a spokesperson, deploy to support disaster response operations outside of home region, or may be tasked to conduct public affairs volunteer training and development across the division. Develop and implement crisis communications strategies in collaboration with regional executive and division communications director.

* Internal Communications:
Collaborate with regional executive to develop and implement internal communications strategies and initiatives.

* Management:
Ensure delivery of direct report(s) performance goals, daily activities, and manage achievement. Build volunteer engagement.

WHAT YOU NEED TO SUCCEED (Minimum Qualifications):

* Education:

Bachelor's degree required in Communications, Journalism, Public Relations, Marketing, Public Affairs or related field.

* Experience:

Minimum 5 years of related experience or equivalent combination of education and related experience required in Communications, Journalism, Public Relations, Marketing, Public Affairs or related field required.

* Management

Experience:

3 years of supervisory or management experience.

* Skills and Abilities:

Outstanding oral and written communication skills required, with proven knowledge of AP Style. Manage experienced professionals. Fully proficient in work and industry. Strong organizational, multi-tasking skills with ability to meet deadlines. Ability to use Microsoft Office Suite. Familiarity with Cision/Trend Kite or other media…