Digital Marketing Strategist LATAM

Sumsub is the first AI-powered trust infrastructure for compliance operations  connects identity and business verification, fraud prevention, transaction monitoring, and risk workflows, helping teams reduce manual work and enter new markets.

Trusted by over 4,000 clients across financial services, crypto, mobility, trading, marketplaces, education, and iGaming, including Bybit, Bitpanda, Wirex, Avis, Vodafone, Duolingo, Kaizen Gaming, and Bancaribe.

Sumsub is recognized as a Great Place To Work® in the US and rated 4.4 out of 5 on Glassdoor. Our 1,000+ people around the world back it up, too: 92% are proud to be Sumsubers, and 90% say their work is interesting and challenging.

Now we are looking for a Digital Marketing Strategist [LATAM] to build, drive, and scale Sumsub’s B2B demand generation strategy across key Latin American markets. This role is an exciting opportunity to own the regional digital presence from the ground up, with full creative freedom to test new channels, manage strategic budgets, and directly fuel our hyper-growth in LATAM.

• Build, own, and execute the B2B digital marketing and demand generation strategy across key LATAM markets (Brazil, Mexico, Argentina, Colombia).
• Plan, manage, and optimize paid acquisition campaigns across core digital channels, including Linked In, Google Ads, and Meta.
• Drive demand and acquisition pipeline focused on generating qualified leads and completed product demos.
• Test local LATAM platforms, channels, and tactics, turning insights into scalable acquisition hypotheses.
• Align digital strategy with business priorities by collaborating closely with Field Marketing, Sales, and Product Marketing teams.

• 3+ years of hands-on experience in B2B performance marketing and digital acquisition with longer sales cycles.
• Strong strategic mindset paired with practical, recent experience managing paid channels or directly steering performance agencies.
• Proven track record in campaign planning, channel budget allocation, and funnel analytics to optimize cost per demo.
• Deep understanding of the LATAM B2B landscape and regional market nuances.
• Fluent in Spanish and English with strong communication and cross-functional skills.

• Background in Fin Tech, Reg Tech, Cybersecurity, compliance, or complex SaaS environments.
• Experience with Account-Based Marketing (ABM) strategies and frameworks.

• Remote-first, trust-based culture. Work from the place that works best for you. No mandatory office days, no attendance trackers. In some locations, we provide offices or coworking spaces, but the choice is yours.
• True flexibility. We do not fix you to a 9-to-5 schedule. You can adjust your working hours when needed, as long as your day stays productive and in sync with the team.
• Extra time off. Your birthday is a holiday here. Add to that 10 personal days each year, seven sick days without paperwork, and extra time to enjoy Christmas and New Year. Time to rest is part of the deal.
• Work that matters. Our mission is to build a digital world that is secure, accessible and inclusive for everyone. From fighting fraud to making online services easier and safer to use, your work will have a real impact on how people experience trust online.
• Compensation. We offer fair and transparent pay, benchmarked to the market.
• Truly global. We work across continents and time zones, with teammates and customers from all over the world. You will run campaigns that cross borders, cultures, and languages, and see your ideas land worldwide.
• Growth built in. Clear goals, open feedback and personal development plans. We support your progress with learning opportunities and by covering role-specific events, from design conferences to marketing forums.
• Cel…