Brand Leader

Dynamic professional and former Restaurant GM leveraging a Master’s in HR Management to bridge the gap between operational reality and talent…

At Whataburger, our Brand Leaders focus on achieving results which are aligned with the larger picture of the organization and its strategic goals.

They lead and direct all Regional operations toward achieving the overall strategic objectives by growing the Whataburger system and brand through leading and inspiring others.

They possess a competitive drive and the ability to stay focused on results despite emerging challenges.

Because environmental and organizational conditions change rapidly, the work involves innovation and creativity in generating ideas for quick response. Decision‑making is focused on implementing practical, timely solutions.

The job requires handling a variety of activities. Self‑assurance and the confidence to purposely drive toward results while constantly problem‑solving and engaging the commitment of others is essential.

A leadership style that is firm and goal‑oriented, yet motivates, trains, and engages others in an enthusiastic way is important.

The emphasis on building relationships with individuals and groups requires an outgoing, poised, and persuasive communication style. This leader must also have the ability to learn quickly and thoroughly while continually recognizing and adapting to changing conditions is critical.

While the job requires the ability to act independently, the confidence to handle a variety of challenges, a full commitment to the success of the business and high standards of achievement are expected.

To successfully achieve results, Brand Leaders influence their teams to effectively utilize systems that achieve results through and with people, rather than on the details of implementation.

The environment is flexible and provides opportunity, recognition, and reward for the achievement of business results.

A Brand Leader owns the culture in their Region – they create moments that make our Family Members and guests smile by celebrating important life milestones, no matter how big or small.

• Competitive Weekly Pay
• Uncapped Bonus (incentive) Potential with Monthly and Annual Payouts
• Performance for Pay Program – Eligibility to Receive a Pay Increase Once a Year, Based on Performance
• Leadership Development and Career Growth Opportunities
• Company Vehicle
• Healthcare and Life Insurance Benefits
• Paid Corporate Holidays
• 401(k) Savings Plan with a Competitive Company Match
• Paid Parental Leave - Subject to meeting eligibility requirements
• Short-Term Disability
• Long-Term Disability
• Scholarship Program - You and Your Dependents are Eligible!
• Whataburger Family Foundation (Hardship Grant Assistance)
• Discounted Meals For You and a Guest
• Wireless Service Discounts
• Computer & Software Discounts
• Fitness / Gym Discounts
• Awards and Recognition For All You Do
• Retirement Celebration Program

• Bachelor’s degree or any equivalent combination of educational and progressive work experience is required.

• 10+ years’ experience supervising others at various organizational levels, preferably at a Regional or higher level.
• Multi-unit management experience in the restaurant or hospitality industry required.
• Ability to plan and set priories to achieve business objectives.
• Outstanding accountability and focus skills
• Demonstrated advanced level of ability to communicate, influence, and negotiate outcomes while motivating others.
• Demonstrated ability to work in a team environment.
• Demonstrated ability to direct, observe and coach.
• Demonstrated advanced ability to implement strategic direction.

• Highly developed interpersonal and relationship building skills, with demonstrated ability to promote a team environment and work effectively with all levels of employees.
• Successful P&L track record and a proven legacy of developing people.
• Strong time management and organizational skills
• Strong general knowledge of working practices,
• Proven ability to prepare and present ideas and recommendations to colleagues, managers and direct reports with ample notice and preparation.
• Proficiency in MS Office…