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Marketing Manager Marketing Strategy Marketing Communications Digital Marketing

Strategic Marketing Manager, Life Sciences

Job in Phoenix, Maricopa County, Arizona, 85003, USA
Listing for: Rockwell Automation
Full Time position
Listed on 2026-03-01
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Strategy, Marketing Communications, Digital Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

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Rockwell Automation is a global technology leader focused on helping the world's manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life‑saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.

We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that's you we would love to have you join us!

Job Description POSITION SCOPE

As the Strategic Marketing Manager, Life Sciences, you will manage the development of marketing strategy and programs to maximize customer demand and sales growth for Rockwell Automation's Life Sciences industry. We are looking for a combination of strategy, creativity, and an understanding of the market landscape within manufacturing. You will collaborate with multiple internal organizations and professionals at multiple levels, globally, including Sales and Marketing, Industry Teams, Business Units and the Portfolio Marketing Function.

You will report to our Head of Global Industry Strategy and Marketing, Life Sciences. This role is hybrid but can be located near any office location in USA.

Your Responsibilities:
  • Lifesciences (LS) Strategy Development: Develop and implement comprehensive strategies tailored to LS, aligning with our goals, customer needs and market trends.
  • Market Research, and Analysis: Conduct in‑depth primary and secondary market research to estimate size of market opportunities, identify new opportunities, understand market share, assess competition, and understand customer needs.
  • Regulatory Knowledge: Have or quickly build deep knowledge of Pharmaceutical/Med Device manufacturing and quality regulations, ability to participate in industry consortia and contribute to industry responses to draft guidances or contribute to standards as part of our ISPE/Biophorum membership.
  • Industry Relationship Development: Build direct knowledge of important industry partners, consortia and associations, understanding their unique requirements and position our products and services using the voice of the customer. Contribute to standards as part of our ISPE/Biophorum memberships.
  • Product Positioning: Work with the product management and portfolio marketing teams to ensure our offerings align with industry needs and help define product positioning.
  • Marketing Campaigns: Help build marketing campaigns working with campaign leaders and commercial marketing managers. Support digital marketing, content creation, trade shows, and other promotional activities, to build awareness and demand.
  • Content: Draft and review content to support external campaigns, create presentations, write or co‑write blogs.
  • Thought Leadership: Moderate webinars, user groups and panel discussions, deliver presentations, represent Rockwell Automation in industry associations, create original thought leadership through blogs, interviews and articles for trade publications.
  • Return on Investment Analysis: Analyze the effectiveness of both commercial and marketing programs, ensuring that they achieve according to goals.
  • Matrix Team Leadership: Work with a team of marketing professionals, providing guidance to our group, building strategic framework and messaging to support Hybrid industries integrated campaigns.
  • Reporting: Pro…
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