Senior Account Strategist

Responsibilities

• Serve as a primary client contact, leading communication, planning discussions, and performance reviews
• Build strong, trust-based relationships through strategic guidance and consistent delivery
• Lead client meetings, including performance reviews, strategic planning sessions, and quarterly business reviews
• Manage client expectations and proactively address questions, challenges, or opportunities
• Own the development and execution of integrated marketing strategies aligned with client goals
• Translate performance data into clear insights, recommendations, and optimization plans
• Identify opportunities to improve campaign performance and drive measurable results
• Oversee timelines, workflows, and deliverables across accounts, ensuring consistency and quality
• Lead the full lifecycle of complex marketing initiatives from initial discovery and strategic inception through to final execution and reporting
• Support budget pacing and ensure alignment between scope and execution
• Proactively identify risks and develop solutions to keep work on track
• Simultaneously oversee a diverse portfolio of work streams, effectively prioritizing tasks and managing resources in a fast-paced environment
• Partner with media, creative, SEO, public relations, social media and analytics teams to ensure cohesive strategy and execution
• Develop clear briefs that translate strategy into actionable direction for internal teams
• Ensure feedback is effectively communicated and implemented across all teams
• Provide guidance and mentorship to Account Coordinators and Account Strategists
• Support onboarding and development of junior team members
• Lead by example in communication, organization, and strategic thinking
• Ensure all deliverables are accurate, insight-driven, and aligned with client expectations
• Maintain high standards of quality across all outputs and communications

• Bachelor’s degree required
• 6 to 8 years of experience in digital marketing, account management, or related field
• Agency experience preferred
• Strong experience managing multi-channel digital campaigns
• Experience working with ecommerce and/or B2B clients is a plus
• Working knowledge of digital marketing channels, including owned media (SEO & GEO), paid media (search, social, and programmatic), Email & SMS, and more.
• Hands-on experience with paid media platforms is strongly preferred