Digital Content Manager

Position Summary

AZ GOLF is looking for a Digital Content Manager who is passionate about storytelling and building community through the game of golf. A collaborative "player-coach" who thrives in a fast-paced, small-team environment, has exceptional creative instincts, and is eager to execute—not just strategize. You'll help shape and continually elevate AZ GOLF's digital storytelling and content standards by creating authentic content that celebrates the people, places, and experiences that make Arizona golf unique.

From member experiences and community programs to championships and Foundation initiatives, you'll tell stories that inform, inspire, and strengthen the connection between golfers and the AZ GOLF community. This role leads AZ GOLF's digital storytelling across social media, photography, video, website content, and community engagement while using creativity, curiosity, and data to continually refine how we connect with golfers across Arizona.

• Own the development and upkeep of AZ GOLF's social publishing calendar, ensuring a strategic, well-paced content mix that engages members and fans year-round
• Build platform-specific editorial approaches rooted in storytelling, community, and Arizona golf culture across Instagram, Facebook and You Tube while identifying opportunities in platforms currently not utilized
• Manage day-to-day community engagement — comments, DMs, mentions, and tags — fostering an informative and welcoming online community for members and golf fans
• Identify and coordinate content collaborations with members & event participants, sponsors, the USGA, and other strategic accounts to extend AZ GOLF's reach to new audiences

• Shoot and produce photo and video content at AZ GOLF championships, social events, member club activities, and Foundation programs
• Edit and package footage into recap videos, social-ready clips, highlight reels, and behind-the-scenes content
• Maintain consistent visual standards (style, color, framing, sound) across all photo and video output
• Manage production logistics for events — equipment, shot lists, scheduling, and on-site coordination

• Own content updates, page builds, and editorial content for the AZ GOLF website, keeping championship results, blog posts, programs, and Foundation stories current and easy to find
• Develop long-form and feature storytelling — athlete and member profiles, championship narratives and Foundation impact stories — that connects across web, email, and social
• Balance planned storytelling (series, features, long-form) with real-time content during championships and events
• Ensure web content reflects a consistent, community-first brand voice and supports member growth and engagement goals

• Organize, tag, and maintain a searchable library of photo, video, and content assets for use across marketing, communications, membership, and sponsorship needs
• Ensure assets are properly archived after each event and accessible to relevant teams and partners

• Lead tracking and reporting of key metrics across social, web, and content performance, benchmarking against AZ GOLF's membership, engagement, and awareness goals
• Use data to continuously refine content strategy, platform mix, and production priorities
• Stay current on platform updates, web/content trends, and best practices, and bring new opportunities back to the team
• Provide regular, actionable reporting to marketing leadership on audience growth and content performance
  
  Support internal project submissions for the Digital Content function as assigned by the Head of Marketing and Communications

Expansion of AZ GOLF's following, web traffic and reach across priority platforms across priority platforms and channels

Depth of interaction — shares, saves, comments, video completion rates, time on page — not just raw impressions

Development of recurring content formats and storytelling series (e.g., championship coverage, member spotlights, core services, Foundation storytelling) that…